Communications Specialist
Mass General Brigham - Somerville, Massachusetts, us, 02145
Work at Mass General Brigham
Overview
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Overview
Qualifications PRINCIPAL DUTIES AND RESPONSIBILITIES: STRATEGY DEVELOPMENT AND IMPLEMENTATION: Participate in developing a Healey Center and NCRIs strategy for use across various communications avenues, social media, ALS link, and the web to achieve communications goals with both internal and external audiences Create communication plans that include social media, print and email materials, and web Responsible for the day-to-day implementation of the Centers communications strategy across channels and platforms CONTENT CREATION: Develop content, including photographs, video, interviews, blog articles, press releases, and web announcements that tell the stories of the Healey Center and NCRI work in a compelling and dignified way Use photography, videography, audio, and the written word to translate the Centers work into meaningful, engaging, and respectful brand collateral for communications and development purposes Create and implement graphic design standards across the Healey Center and NCRI Analyze and summarize Healey Center and NCRI news and prepare newsletters, annual reports, and presentations Work with physicians, scientists, and staff within the Healey Center and NCRI and across MGH departments to create relevant communication content that reflects the latest research, clinical insights, and department initiatives. MEDIA AND MESSAGING: Ensure all communication pieces are consistent and meet brand guidelines and compliance standards Support all aspects of the Healey Center and NCRIs communications activities Manage the workflow of creative jobs internally to ensure timely production and delivery Apply knowledge and skills in multimedia journalism to further the Centers mission under the guidance of the leadership team Participate in other Healey Center and NCRI communications initiatives as requested Writing and editing press releases and other marketing materials ONLINE PRESENCE: Developing and managing content for the Healey Center and NCRI website, social media channels, and other digital platforms Research new web features, social media, marketing tools, and trends and, as appropriate, make recommendations for their use Research, write, and update overall web content Serve as primary liaison to MGH Information Systems Webmaster, MGB External Communications, MGB Marketing Web Manager, Development Office, and Public Affairs Office on necessary technical resources required to manage communications and the website; responsible for complying with hospital policies Work closely with the MGB website manager and Development and Public Affairs Offices to establish, maintain, and enhance the Centers communications efforts, materials, and the structure, tone, and content of the website. Manage website customization, problem resolution, and performance management in collaboration with the web manager Establish a regular mechanism for tracking the use and effectiveness of the website Keep up to date with industry trends and developments to ensure that external communications strategies remain relevant and effective PROJECT MANAGEMENT: Work with leadership, colleagues, and external agencies/vendors to execute projects and adhere to timelines Forecast production efforts, create and maintain timelines, and allocate internal resources to projects Effectively communicate the Centers communication strategy and results to internal and external audiences Create strong measurement, tracking, and analytics to evaluate the effectiveness of planned tactics Analyze data to provide recommendations regarding stronger or new tactics that accomplish objectives Demonstrate comfort working both independently and in project teams SPECIAL EVENTS: Responsible for managing special projects and contributing to special events as assigned in areas such as community relations and fundraising events to help promote the Healey Center and NCRI SKILLS & COMPETENCIES REQUIRED: Excellent interpersonal skills. Able to translate between technical and non-technical colleagues to create material for a variety of audiences Strong organizational skills and ability to multitask and prioritize Excellent writing skills with the ability to capture stories in engaging and respectful ways Knowledge of social media writing styles and platforms Demonstrated cross-cultural sensitivity and ability to build respectful and collaborative relationships with colleagues and partners from diverse backgrounds Must have the ability to prioritize, work well under pressure, meet multiple deadlines, and follow up on tasks Committed to teamwork and collaboration Knowledge of photography, videography, and web technologies Web development or maintenance experience preferred Highly motivated, independent, entrepreneurial, and capable of performing in a complex environment Attention to detail, with a strong sense of initiative and perseverance to carry through to completion of tasks EDUCATION: A Bachelor's degree Journalism, Communication, or a related discipline EXPERIENCE: Minimum of 3 years' experience producing and editing digital content - preferably with a scientific or medical focus Preferred: Experience working in the non-profit and/or healthcare community preferred. SUPERVISORY RESPONSIBILITY: No direct supervisory responsibilities; however, is responsible for coordination, organizing, and working with groups of individuals at all levels of the organization in conducting various projects WORKING CONDITIONS: Normal working conditions Hybrid work arrangement that combines the flexibility of remote work May be required to attend meetings outside of regularly scheduled hours Some travel may be required Additional Job Details (if applicable) Physical Requirements
Standing Occasionally (3-33%) Walking Occasionally (3-33%) Sitting Constantly (67-100%) Lifting Occasionally (3-33%) 20lbs - 35lbs Carrying Occasionally (3-33%) 20lbs - 35lbs Pushing Rarely (Less than 2%) Pulling Rarely (Less than 2%) Climbing Rarely (Less than 2%) Balancing Occasionally (3-33%) Stooping Occasionally (3-33%) Kneeling Rarely (Less than 2%) Crouching Rarely (Less than 2%) Crawling Rarely (Less than 2%) Reaching Occasionally (3-33%) Gross Manipulation (Handling) Constantly (67-100%) Fine Manipulation (Fingering) Frequently (34-66%) Feeling Constantly (67-100%) Foot Use Rarely (Less than 2%) Vision - Far Constantly (67-100%) Vision - Near Constantly (67-100%) Talking Constantly (67-100%) Hearing Constantly (67-100%) Remote Type Hybrid
Work Location 399 Revolution Drive
Scheduled Weekly Hours 40
Employee Type Regular
Work Shift Day (United States of America)
EEO Statement: The General Hospital Corporation is an Affirmative Action Employer. By embracing diverse skills, perspectives and ideas, we choose to lead. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, national origin, sex, age, gender identity, disability, sexual orientation, military service, genetic information, and/or other status protected under law. We will ensure that all individuals with a disability are provided a reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Mass General Brigham Competency Framework At Mass General Brigham, our competency framework defines what effective leadership looks like by specifying which behaviors are most critical for successful performance at each job level. The framework is comprised of ten competencies (half People-Focused, half Performance-Focused) and are defined by observable and measurable skills and behaviors that contribute to workplace effectiveness and career success. These competencies are used to evaluate performance, make hiring decisions, identify development needs, mobilize employees across our system, and establish a strong talent pipeline.