Marketing Coordinator Job at Virtual Enterprises International In...
Virtual Enterprises International Inc - Brooklyn, NY, United States, 11210
Work at Virtual Enterprises International Inc
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Overview
Virtual Enterprises is a national non-profit organization that partners with middle and high schools to enable students to ideate, create and operate simulated businesses. As VE embarks on a strategic plan focused on expanding our reach and presence nationally, the Marketing Coordinator will support enhancing our digital outreach and our PR efforts. The Marketing Coordinator will be part of a small marketing team on the larger Development and Engagement team. What you'll do: Digital Marketing: (50% of your time) You will oversee website updates, digital ad campaigns, and support the entire VE team in the execution of year-round email communication, all with the goal of expanding VE's network of contacts. You will partner with the development team to integrate donation campaigns and forms and explore data analytics to help improve tactics year over year. You will work closely with our Marketing Manager to ensure execution of a year round communication calendar, ensuring the entire organization is aware of what communication are going out on a monthly basis, and seek opportunities to tie that contact to social media, blog posts, and other communications channels. You'll partner with VE's intern(s) to lead social media implementation across all platforms. You will build a working knowledge of our CRM and eCRM (Currently: Salesforce and Classy) in an effort to: Continuously hone our email marketing lists and segments Provide insight into contact profiles Public Relations: (30% of your time) You will lead the development of basic press kit materials nationally to promote key events, and build a database of prospective local and national press contacts. You will serve as lead contact with photographers and videographers across all events, ensuring proper content is received and promoted appropriately. Events: (10% of your time) You will serve as key support for signature events, Youth Business Summit and Annual Gala, as well as support local events as needed. Administrative Support: (10% of your time) You'll serve as a key support for leadership team on external strategies related to conference attendance, presentations, and pre-event promotion.Ideal Candidate Core Competencies: Communications: Exhibits good listening and comprehension; expresses ideas and thoughts in written form; expresses ideas and thoughts verbally; keeps others adequately informed; selects and uses appropriate communication methods. Planning & Organization: Integrates changes smoothly; plans for additional resources; prioritizes and plans work activities; sets goals and objectives; uses time efficiently; works in an organized manner. Strategic Thinking: Adapts strategy to changing conditions; analyzes market and competition; develops strategies to achieve organizational goals; identifies external threats and opportunities; understands organizations strengths and weaknesses. Use of Technology: Adapts to new technology; demonstrates required skills; keeps technical skills up to date; trouble shoots technological problems; uses technology to increase productivity. Requirements Bachelor's degree or equivalent experience Strong writing skills 1+ years work experience centered around PR and/or Marketing Familiarity with Wordpress, Google Suite, Canva and/or Constant Contact a plus Benefits Health Care Plan (Medical, Dental & Vision) Retirement Plan (401k, IRA) Paid Time Off (Vacation, Sick & Public Holidays) Short Term & Long Term Disability Hybrid Role (2 - 3 days in office) Full-time, Non-exempt CompensationAnnual compensation of $50-55K