LHH Recruitment Solutions is looking for a motivated and detail-oriented Search Marketing Specialist to enhance our client's product and brand discoverability across all search environments. This role includes SEO, ASO, internal site search optimization, and broader discoverability strategies. The ideal candidate will drive organic traffic, ensuring customers can easily find our client. The ideal candidate is someone tech-savvy, eager to learn, and passionate about improving the customer journey and expanding online reach.
Responsibilities:
Develop and execute strategies for SEO, ASO, and internal search optimization
Conduct keyword research to identify relevant search terms and trends
Optimize product descriptions, titles, and metadata for better discoverability
Monitor and analyze search performance to identify improvement areas
Enhance app store listings to boost visibility and downloads
Track app store rankings and user reviews to inform optimization strategies
Improve internal site search accuracy and relevance based on user data
Update website and app content, troubleshoot issues, and perform regular audits
Maintain and configure Shopify themes and app platforms
Analyze website and app analytics to identify trends and optimize performance
Support A/B testing and other optimization strategies
Research and implement new tools to enhance the customer experience
Translate customer feedback into actionable improvements
Assist with system integrations, API management, and data security measures
Perform routine operational tasks and support project management efforts
Qualifications:
Proficient in website, app, and search engine functionality
Experience with SEO and ASO is a plus
Eager to learn and adapt to new technologies
Strong analytical, problem-solving, and organizational skills
Able to work independently and collaboratively
Proficient in common software applications; familiarity with Shopify is a bonus
Willingness to complete repetitive tasks
Salary:
starting at $60,000 (based on experience)
If you have a passion for improving customer experience and driving organic growth, we would love to hear from you!
See details and apply
Search Marketing Specialist