Staff Segment Marketing Manager, Pharma
10X Genomics - Pleasanton, California, United States, 94566![10X Genomics](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
The
Staff Segment Marketing Manager - Pharma , will be responsible for global marketing campaign strategy for the Pharma market segments. They will be customer centric and deeply understand the market landscape. This role will focus on shaping value propositions and differentiated offerings across the 10x Genomics product portfolio that resonate with customers from drug discovery through drug development. This role will be responsible for the development of yearly business planning and the global marketing campaign strategy. They will partner with product marketing, regional marketing and sales to ensure alignment of strategy, messaging, and tactics.
Collaboration with other parts of the marketing organization will be key to defining, developing, and driving marketing activities including content creation, event marketing, lead generation, brand awareness, customer persuasion, sales enablement, and more.
In this role, the individual must be a self-starter, strategic thinker, action and output driven, thrive in a fast-paced environment, excel at managing multiple priorities, and succeed in communicating with all levels within the organization and within customer institutions.
This role will report to the Sr. Director of Segment Marketing in the global marketing organization.
What you will be doing:Deeply understand the pharma market segments and provide that voice of the customer and expertise internally and externally.Understand the customer journey and increase top-of-funnel awareness, generate demand and enable sales in pharma.Develop global marketing campaign strategy in pharma through collaborative partnership with Sr. Director of Segment, product marketing, corporate marketing, and other cross-functional teamsPartner with product marketing to develop segment-specific strategies for new product introductions and on-market portfolio across single cell and spatial platformsDevelop impactful content to demonstrate the value of 10x platforms to address segment-specific applications in collaboration with marketing communicationsCollaborate with segment lead to identify and prioritize and develop high-value segment-specific applications that will accelerate adoption of 10x technologiesResponsible for collaborating with segment lead to drive growth in the pharma segment and track relevant business metrics, including growth drivers/detractors, customer usage, and forecasts for future quartersDefine strategy for presence at key global pharma conferences and work with corporate marketing, product marketing, regional marketing, and event managers to executeLeverage relationships with key customers, thought leaders, and industry influencers to stay abreast of market trendsCollect feedback from customers & internal stakeholders, analyzing market data and Voice of Customer data to create segment specific sales and customers enablement toolsHave global domain knowledge and work with regional marketing to tailor campaign strategies to regional differencesMinimum Qualifications
Previous work experience with an Pharma focusMust have a proven track record of being execution oriented and delivering high quality resultsBA/BS equivalent degree in life sciences.6 years of commercial experience in the Life Science tools industryExperience project managing activities with cross-functional teamsMust be able to build credibility and relationships across all functions and levels at the organization and with customersMust be collaborative and a team player who knows how to leverage other functions of the organizationMust be able to Influence internally and have the skills to navigate and be successful in a matrixed organizationAbility to effectively communicate and influence internal and external audiences, using both oral and written communication skillsHigh level of organization, multi-tasking, and attention to detailMust be willing to travel domestically and internationally up to 20-30% of timeNice to have skills & background:
MBA with an emphasis in marketing is desiredMS/PhD with a life science focus is desiredLocated at HQ preferred
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Below is the base pay range for this full time position. The actual base pay will depend on several factors unique to each candidate, including one's skills, qualifications, and experience. At 10x, base pay is also just one component of the Company's total compensation package. This role is also eligible for 10x's equity grants, its comprehensive health and retirement benefit programs, and its annual bonus program or sales incentive program. Your 10x recruiter can share more about the Company's total compensation package during the hiring process.
Pay Range
$165,000-$223,000 USD
About 10x Genomics
At 10x Genomics, accelerating our understanding of biology is more than a mission for us. It is a commitment. This is the century of biology, and the breakthroughs we make now have the potential to change the world.
We enable scientists to advance their research, allowing them to address scientific questions they did not even know they could ask. Our tools have enabled fundamental discoveries across biology including cancer, immunology, and neuroscience.
Our teams are empowered and encouraged to follow their passions, pursue new ideas, and perform at their best in an inclusive and dynamic environment. We know that behind every scientific breakthrough, there is a deep infrastructure of talented people driving the life sciences industry and making it possible for scientists and clinicians to make new strides. We are dedicated to finding the very best person for every aspect of our work because the innovations and discoveries that we enable together will lead to better technologies, better treatments, and a better future. Find out how you can make a 10x difference.
Individuals seeking employment at 10x Genomics are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation, or any other characteristic protected by applicable law.
10x does not accept unsolicited applicants submitted by third-party recruiters or agencies. Any resume or application submitted to 10x without a vendor agreement in place will be considered unsolicited and property of 10x, and 10x will not pay a placement fee.