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Join to apply for the Digital Media Manager role at HLK
HLK is a creative and technology agency focused on understanding and changing audience behavior through deeply integrated brand experiences. We bring clarity of context and creative resolution capable of changing behavior and shaping belief in brands. Active clients include Ameren, Bayer, Envu, Marriott and Winchester.
This position is part of the media team and reports to the Group Buying Director. It is a hybrid position. This position requires a diverse background with Google Suite offerings, all aspects of paid social platforms and programmatic trading within the assigned book of work for a variety of B2C and B2B clients. This individual serves a critical role in planning, activating, optimizing and reporting on all key platforms.
Responsibilities
Active participant in internal program kick-off meetings. Provides historical knowledge to help guide success metric benchmarks, landing page content, persona profiles, etc
Assist in the creation, management, and optimization of paid search campaigns across platforms like Google Ads
Conduct keyword research and analysis to identify opportunities for campaign improvement
Support the implementation of programmatic campaigns on platforms such as DV360
Implement advanced targeting methods, including audience segmentation and retargeting, to reach the most valuable audiences and drive conversions
Works closely with the analytics team to ensure all tracking is in place and is working properly
Pulls platform reporting and provides analysis for Media Strategist
Qualifications
Bachelor’s degree in related field
Minimum of three years of paid search experience, managing online advertising campaigns, ad servers and brand safety vendors
Certifications in Google Search, Display, Mobile and Video preferred
Ability to strategically assess opportunities and make data driven decisions resulting in tangible improvements in performance
Flexibility & ability to work in a fast paced and dynamic environment
A strong communicator with a can-do, positive attitude and a strong desire to get things done
The position is open to St. Louis, MO or Chicago, IL residents only
There are many benefits to working at HLK, including the following:
A flexible work environment
A casual and creative atmosphere
Unlimited time off
Paid sabbatical
Parental leave
Medical insurance
Dental insurance
Vision insurance
401(k) plan with a company match
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Seniority level Seniority level Not Applicable
Employment type Employment type Full-time
Job function Job function Marketing and Sales
Industries Advertising Services
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HLK is hiring: Digital Media Manager in Chicago