Digital Marketing Analyst II
C Squared Social - Meridian, Idaho, us, 83680Work at C Squared Social
Overview
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Overview
Our diverse portfolio of B2B and B2C clients are in sectors including healthcare, retail, finance, food and beverage, transportation, etc.
We have also been included as one of Inc. 5000's fastest growing companies in the US.What we are looking forA motivated, results-oriented team player who can successfully collaborate with and communicate with all levels of the organization cross-functionally.A self-starter who can think critically, multi-task, and keep up in a fast-paced environment.Able to convey compelling messages and transform complex concepts into clear communications.Be ready to deliver on metrics, analytics, and data to achieve budgets and win over stakeholders.ResponsibilitiesBuild, drive, and optimize successful Google, Facebook, and other PPC marketing campaignsDrive continued optimization of campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, landing page testing, etc.Constant ongoing creation of keywords, A/B testing strategiesWork with cross-functional teams on increasing results for clientsInterpret trends and make recommendations based on client ROI, CPA, CPC, CTR and ROASAbility to effectively communicate with clients to report on KPI's and recommendations of new strategiesEffectively manage ad spend budgets to achieve budget exhaustionBe familiar with
pixel tracking, GTM setups and analyzing GA4 dataRequired Skills2+ years in Managing Ad Campaigns2+ years of Google Ads Experience2+ years of Facebook Ads ExperienceA genuine passion for online marketing & paid search/mediaGoogle Ads CertifiedStrong communication skills; able to communicate complex information clearlyEducationUndergraduate degree in business/marketing or equivalent experienceBenefits (effective the first of the month after hire)Medical, Dental, Vision, Life Insurance401(k) with Company matchThree (3) weeks of vacationFlexible 8 hour work day (7:00a-7:00p)Hybrid - 4 days in/1 day work-from-homeSnack and coffee barCorporate gym discountComplimentary use of bird scooters for in-office or coffee runsC Squared Social is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability status, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local law.