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Global Marketing Manager
ITW - Glenview, Illinois, United States, 60025![ITW](/api/image?src=https%3A%2F%2Fproduction-rails-default.s3.amazonaws.com%2Fuploads%2Falt_company%2Flogo%2F217%2Fmiller_logo1.jpeg&w=640&q=75&f=webp)
Work at ITW
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Overview
ITW’s differentiated business model is composed of a set of unique core capabilities: our proprietary 80/20 business process, customer-back innovation, and our well-known decentralized entrepreneurial culture. These capabilities are unmistakably ITW—and key to our longevity and strong performance. Learn more about careers at ITW here! Working at ITW (https://www.itw.com/careers/working-at-itw/)
ITW Specialty Films, a global division of ITW within the Specialty Segment, manufactures and markets specialized coated films for the Secure ID, Medical Specialty Bag, and Financial Card markets. The division leverages unique core competencies and technologies in films, foils, laminates, and holography to address customer needs. The division operates in 5 manufacturing facilities (US, UK, and Germany), and offers a fun, fast-paced work environment with a dynamic, collaborative, growth-oriented team.
ITW Specialty Films has an exciting opportunity for a motivated strategic marketer to make a positive impact and drive growth for some of the division’s primary market segments. As a key member of the global marketing team, the Global Marketing Manager reports to the Global Sales & Marketing Director. This role has the exciting opportunity to make an impact on building and driving organic market growth strategies through strategic marketing strategies and growth focused innovation launches. The position will drive and implement segment-focused growth strategies including product line, and value proposition strategies as well as positioning and go-to-market strategies. The position will manage a team of product managers, and will be based in our headquarters in Glenview IL. This is a fantastic opportunity for professional and personal development to continue to grow in your career.
Primary Responsibilities:
Product Lifecycle Strategies
Captures and translates customer needs and market trends into cohesive, growth-oriented product life-cycle strategies
Identify serial innovation opportunities that successfully address market needs and generate differentiated, sustainable and profitable growth
Leads and/or oversees cross-functional teams through the innovation stage gate process working closely with the R&D team
Takes ownership and drives growth through successful product innovation launch and sales support.
Strategy Development and Execution
Obtains and leverages market insights to develop and effectively execute thorough vertical marketing strategies aligned with the divisional strategies and that position the division for growth
Leads the development of product line strategies aligned with market segment strategies and clearly identify, validate and articulate our value proposition to the market
Develops business cases for new target markets, products, services or customers
Manages pricing and develops strategies to maximize profitability and share
Creates effective cross-functional partnerships to capture input, leverage cross-functional expertise, drive buy-in and ensure successful execution of strategies at all levels of the organization
Market Segment Leader
Provides strategic leadership for the assigned vertical market segments
Becomes the resident expert as it relates to market trends, competition and customer needs globally
Effectively drives and executes segmentation and market research (primary and secondary) as needed to hone in on growth opportunities and articulates how the division can capitalize on them
Provides strategic insights, analysis and directional input into the division’s Long Range Plan and Annual Plan
Reports on assigned segment results, including revenue, growth rates, share gain, and profitability metrics and can explain key drivers of change
Drives results through management of Product Managers
Team Leadership and Development
Leads and develops strategic marketing talent to maximize individual, team and organizational effectiveness. Fosters a culture of engagement, cascading vision, and creating goal alignment
Coaches through feedback, development planning and performance management
Influences effectively not only functionally but across functions to help drive change
Builds a strong pipeline of talent to ensure a diverse high performing marketing organization.
Bachelor’s degree required in business, marketing, or comparable discipline; MBA is a plus
5-7+ years of progressive business experience including 4+ years of strategic marketing, pricing and product management experience.
Excellent strategic thinker with industrial B2B strategic marketing experience is required
Well-versed in deploying and leveraging various marketing research methods and proven ability to translate end user requirements into successful new solutions required
Highly effective cross-functional influencer, communicator and collaborator
Strong ability to navigate complexity, to bring focus and simplify strategically
Solid analytical skills, pricing strategy experience and financial acumen
Global cross-cultural experience a plus
3+ years of experience motivating, coaching and developing a team.
Up to 35% travel (domestic and international)
All your information will be kept confidential according to EEO guidelines.
ITW is an equal opportunity employer. We value our colleagues’ unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.
As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.
_All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws. _
ITW is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.