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Our clients engage PACE for the opportunity to take their brand outside of the digital world. After working with a number of our clients, we found that being direct & face-to-face with our client's customers allow us to not only answer any questions or concerns then & there, but also allows us to put a face to the brand.
The
Digital Marketing Strategist
is responsible for the successful management of the digital strategy for our brand and that of our clients. This role requires an innovator, a trend maker and a progressive thinker who can connect the digital to all other aspects of our clients' business and boost growth opportunities. The Digital Marketing Strategist answers key questions, such as how brands communicate and experience through digital interactions and how digital interactions adapt to broader customer experiences.
Create and manage digital media plans for multiple client accountsAct as point of contact for multiple digital marketing campaignsDevelop strategies for your clients based on identified success metricsOversee execution of digital marketing strategiesAnalyze digital marketing campaigns, provide client reporting metrics, and make strategic adjustments where necessaryAssist in training individual team members to better understand the digital space and gain an understanding of best practicesProvide ongoing digital marketing campaign updates to both agency and client executivesAssist in addressing and resolving client concernsRequirements
1-2 years of experience in establishing marketing strategies.Deep knowledge of digital marketing techniques / new media.Experience in a Digital Marketing Strategist or similar role is required.Creative thinker, who is an assertive problem solver with an analytical mind.Experience in specific objectives, focused metrics and Key Performance Indicators (KPI) when establishing the strategy.