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Base pay range $70,000.00/yr - $90,000.00/yr
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Job Title: Content Creator (Social Media)
Location: Miami, FL (On-site)
About the Role:
We’re looking for a dynamic, camera-confident Content Creator to become the digital face of a premium women’s intimates brand. This role is central to our social media strategy—managing and growing our presence across Instagram, TikTok, and YouTube.
The ideal candidate lives and breathes content, understands trends, can drive engagement, and already has an established following. If you're passionate about creating visually compelling, conversion-focused content and want to be at the forefront of an aspirational, sustainability-focused brand—this is your calling.
Key Responsibilities
Oversee and manage content strategy and scheduling for TikTok, Instagram, and YouTube
Maintain brand consistency across all platforms
Produce and post 60+ Instagram Reels and static posts per month
Develop engaging Instagram stories aimed at increasing sales and views
Regularly brainstorm and execute fresh, creative content ideas aligned with brand goals
Audience Engagement
Strategize to reach a 3%+ engagement rate on Instagram
Build community by responding to DMs, comments, and engaging followers
Drive follower growth across all platforms
Track key KPIs: engagement, reach, click-through rates, profile visits, and follower growth
Deliver insights and optimize content based on performance metrics
What You’ll Need to Succeed
Experience managing and growing social media accounts—especially TikTok, Instagram, and YouTube
Strong portfolio showcasing content that drives engagement and conversions
Deep understanding of current social media trends, platforms, and algorithms
Ability to meet fast-paced content deadlines and stay organized
Proficiency in content creation tools and analytics platforms
Must Haves
On-Camera Presence : You’re confident being the face of the brand
Audience Ready : 10,000+ followers and 20,000+ total views across platforms
Portfolio : Ready to show past content that demonstrates growth and audience connection
Nice to Haves
Experience with paid ads and social media promotions
Graphic design or video editing capabilities
Familiarity with SEO and digital marketing strategies
401K Plan
Medical / Dental / Vision Coverage
25 PTO days + 9 Paid Company Holidays
Life Insurance
FSA/HSA Options
Short & Long-Term Disability Coverage
Parental & Child Bonding Leave
Join a brand that’s not only setting new standards in comfort and design, but also pushing forward sustainability and inclusion in fashion.
Seniority level Seniority level Not Applicable
Employment type Employment type Full-time
Job function Job function Marketing
Industries Marketing Services and Social Networking Platforms
Referrals increase your chances of interviewing at StoryPros by 2x
Inferred from the description for this job Medical insurance
Vision insurance
401(k)
Paid paternity leave
Paid maternity leave
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StoryPros is hiring: Social Media Content Creator in Miami