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We are seeking a Marketing Strategist who will be the key player responsible for all marketing objectives and will develop a cohesive and profitable marketing strategy for PROMEDICAL. This position involves a variety of responsibilities, including designing digital marketing campaigns, performing market research, and understanding the target audience.
Responsibilities:
Set specific marketing goals
Design and implement marketing strategies aligned with business targets
Develop digital campaigns to increase web traffic
Analyze sales and marketing metrics
Forecast market trends
Research market to identify new opportunities
Generate innovative ideas to promote our brand and our products
Ensure brand consistency through all marketing channels
Establish a strong, long-term web presence
Requirements:
Proven work experience as a Marketing Strategist
Demonstrable experience with marketing campaigns and web technologies (e.g., online tools and social media)
In-depth knowledge of CRM software and Content Management Systems
Familiarity with SEO/SEM and Google Analytics
Understanding of web design
Excellent communication skills (verbal and written)
Strong analytical skills
BS degree in Marketing or relevant field
If you are a creative, purposeful professional, we would like you to be part of our team and share innovative ideas to achieve our targets. You should be able to increase our market share and ensure brand consistency. A three-day work week (8hrs. per day). Work location is flexible, but some days, as needed, work will be required in our Lexington, MA office