Nexstar Media Group, Inc. is hiring: Director, Digital Ad Sales i...
Nexstar Media Group, Inc. - Irving, TX, United States, 75084
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Overview
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Job Overview
Nexstar Media Group is seeking a Director of Digital Ad Sales to lead revenue growth and strategic initiatives across our digital assets. The role involves developing go-to-market strategies, overseeing local market adoption, and driving regional revenue growth. Collaboration with various teams to deliver cross-platform advertising solutions is essential.
Ideal Candidate
Proven experience in digital ad sales, especially in OTT/CTV, programmatic advertising, and strategic partnerships. Strong leadership, strategic thinking, and a hands-on approach are required.
Key Responsibilities
- Sales Leadership & Revenue Growth
- Lead sales initiatives across digital ad products including OTT/CTV, display, mobile, native, and programmatic channels.
- Build revenue through high-value partnerships and develop go-to-market strategies.
- Manage sales pipeline and collaborate with sales teams to grow digital revenue.
- Client Acquisition & Relationship Management
- Maintain relationships with advertisers and agencies to drive revenue.
- Develop strategies for client acquisition and negotiate contracts for long-term partnerships.
- Product & Market Strategy
- Understand digital ad formats and develop strategic sales plans.
- Collaborate with product teams to enhance offerings and measurement capabilities.
- Industry Leadership & Innovation
- Monitor market trends and identify growth opportunities.
Qualifications
- 8+ years in digital media sales, with emphasis on OTT/CTV and programmatic buying.
- Leadership experience managing sales teams.
- Deep knowledge of digital advertising ecosystem.
- Proven success in closing high-value deals.
- Strong client relationship skills and excellent communication abilities.
- Data-driven mindset and ability to collaborate across teams.
- Willingness to travel as needed.
Additional Details
- Seniority level: Director
- Employment type: Full-time
- Job function: Marketing and Sales
- Industry: Broadcast Media Production and Distribution
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