Marketing Director
Gold's Gym - Los Angeles, California, United States, 90079![Gold's Gym](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Gold's Gym
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Overview
Read on to fully understand what this job requires in terms of skills and experience If you are a good match, make an application.401(k)Dental insuranceHealth insurancePaid time offTraining & developmentDO YOU HAVE A VISION AND PASSION FOR MARKETING?Golds Gym SoCal is growing fast and looking for a new Marketing Director to help us grow our business to the next level!WHAT WE NEED NOW:A strong Director of Marketing to drive awareness and demand for the brand through all marketing channels. The ideal candidate should have a strong suite in understanding both the creative and analytical side of digital marketing, including user experience, SEO/SEM, e-commerce management, social & influencer marketing strategy, digital partnerships, and growth marketing strategies in order to drive awareness, consideration, and conversion for the brand.THERE ARE MUST-HAVES:This person will have extensive experience in managing in-house digital marketing teams, loyalty/retention programs, in-depth knowledge of advertising technologies, along with demonstrated ability to work cross-functionally, and a passion for finding unique solutions & marketing opportunities all while staying ahead of consumer trends.SKILLS AND EXPERIENCE REQUIRED:Bachelor's degree requiredAdvanced experience with a certification in HubSpot in the design and implementation of email and communication campaigns and use of marketing automation tools preferred.Experience in a multi-unit, chain-based business considered an assetDemonstrate past CRM strategies/successExperience working with Adobe Creative Suite software (Photoshop, InDesign, Illustrator, etc.)Expert proficiency level in Google AdWords, Google Analytics, and Microsoft ExcelExcellent written and verbal communication skillsExperience managing PPC campaigns and understanding of on and off-page search engine optimization strategiesKnowledge of email best practices including subject lines, messaging, segmentation, list management, deliverability, and CAN-SPAM/anti-spam lawsIntermediate knowledge and application of social media content strategyStrong working knowledge of web technology and tools, marketing analytics, mobile tools, and marketing automation.Experience with HTML, CSS, Flash, PHP, ColdFusion, mobile responsive design, etc.Knowledge of all aspects of website management, including best practices for search engine optimization (SEO), SEM, and website testing practices and browser compatibility.HERE ARE JUST SOME OF THE BENEFITS OF BEING ON OUR TEAM:Great benefitsPaid time offFlexible schedulesLocal travel opportunitiesFree discounts on products and servicesAnd so much more!What Sets Us Apart From The Rest:Strong brand nameSustained and consistent growthPride in who we are as a companyAbility to achieve the impossible with a dynamic team.ASK YOURSELF IF YOU HAVE WHAT IT TAKES TO BE THE BEST! APPLY NOW!We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability or genetics.
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