Associate Director, HCP Marketing, Cardiometabolic and Rare Disea...
Initial Therapeutics, Inc. - Village of Sleepy Hollow
Work at Initial Therapeutics, Inc.
Overview
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Overview
The Associate Director, U.S. Cardiometabolic/Rare Disease HCP Marketing, is a critical role within the Business Unit. By leading, planning, and implementing multiple HCP marketing efforts, this role will ensure the integration of diverse marketing elements to deliver an exceptional customer experience. We believe you will support strategic and operational analysis as well as take a lead role in driving large projects within the business, allowing for deep insight and access to business strategy and marketing direction. Key core responsibilities will include digital marketing, speaker programs, conventions/congresses, and launch readiness/go-to-market planning. This position will contribute to the success and growth of the Cardiometabolic/Rare disease portfolio and will report to the Executive Director, CBU Marketing Lead.
Responsibilities include:- Partners with brand leadership, sales leadership, marketing, and market access to set marketing strategy, find opportunities, gaps, and solutions to drive commercial success.
- Assists in operational analysis, analyzing existing business strategy and deriving recommendations to drive ad-hoc projects within the business, allowing for improved understanding in support of marketing execution.
- Lead the implementation of innovative HCP digital marketing strategies and programs in the US market.
- Lead KOL engagement and HCP Speaker program strategy and tactical execution.
- Drive and manage Patient Diagnosis efforts such as sponsored genetic testing programs for the brand.
- You have US HCP Marketing Experience.
- You bring rare disease experience and/or launch experience strongly preferred.
- You are proactive and able to prioritize.
- You can operate in a high-paced launch environment.
- You leverage strong project and process skills with attention to detail.
In order to be considered qualified for this role, we expect you to have 7+ years of diverse commercial experience preferred, including consulting experience. We also expect you to have at least 2-5 years of US Pharmaceutical/Biotech Marketing Experience. A Bachelor's degree is required, but an advanced degree is preferred. Lastly, this role requires you to be onsite 3 days a week in Sleepy Hollow.
Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits, which often include (depending on location) health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off for eligible employees at all levels!
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations.
Please note that certain background checks will form part of the recruitment process. Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications, etc.
Salary Range (annually) : $154,800.00 - $252,800.00
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