Associate Director of Media Relations
Rubenstein Public Relations - New York, New York, us, 10261
Work at Rubenstein Public Relations
Overview
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Overview
Design and implement comprehensive media relations strategies tailored to the unique needs of each client, ensuring alignment with overall PR objectives. Counsel and Guidance:
Provide expert media relations counsel to account teams and clients, interpreting client needs into actionable media programs that drive results. Creativity in Program Development:
Utilize both traditional and innovative marketing tactics to create engaging programs that capture media attention and elevate client profiles. Relationship Building:
Cultivate and maintain strong relationships with journalists and media contacts, ensuring ongoing visibility for the agency and its clients, independent of specific campaigns. Cross-Team Collaboration:
Work closely with account teams to provide timely updates on projects, ensuring all stakeholders are informed and aligned throughout the campaign lifecycle. Performance Measurement:
Track and analyze the effectiveness of media strategies, adjusting approaches as necessary to optimize outcomes and meet or exceed campaign goals. Qualifications: Experience:
Minimum of 4 years of experience in a public relations agency, with a focus on media relations and strategy development. Media Contacts:
Extensive network of media contacts across various platforms, with a proven ability to leverage these relationships for client benefit. Exceptional Writing Skills:
Demonstrated proficiency in writing compelling press materials, including press releases, pitches, and media kits. Strategic Thinker:
Ability to think creatively and strategically to develop innovative programs that achieve media coverage and enhance brand visibility. Project Management Skills:
Strong organizational skills with the ability to manage multiple projects and deadlines without compromising quality. Results-Oriented Mindset:
Proven ability to deliver high-impact communications programs that meet set targets and drive client success. Pay range and compensation package In order to comply with equal pay and salary transparency laws in various locations, the Company believes the
target range of base compensation for this role is $110k - $125k/yr . Actual compensation is influenced by a wide array of factors including, but not limited to: skill set, level of experience, and location. At Rubenstein PR we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Rubenstein PR is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Rubenstein PR will provide accommodations to individuals with disabilities or a special needs