Publicis Groupe is hiring: Writer – Payer Marketing and Promotion...
Publicis Groupe - Morristown, NJ, United States, 07961
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Overview
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Overview
Company Overview: Payer Sciences uses advanced analytics and data-driven evidence to generate innovative strategies that help our pharmaceutical clients succeed in today’s complex and dynamic managed care marketplace. Our approach yields insight into actual payer behavior so our clients can be confident in their strategies and create communications that resonate with reimbursement stakeholders. Simply put, we enable our clients to target and maximize interactions with reimbursement stakeholders that yield optimal coverage. A unique characteristic that we can offer our team members is the ability to not only develop strategies using unforeseen approaches to market access data, but actually work side by side with clients on implementing our recommendations. You will get to witness your work come to life. This is achievable because we fully integrate analytics, strategy consulting and communications for every client. We also offer a suite of unique software tools that afford us a unique platform to share the breadth of our insights across all levels of our client organizations. Culture and work environment have been a core focus from our founding, something we continue to prioritize. We emphasize teamwork, innovation, mutual respect, excellence, and (for real) work-life balance. In an anonymous survey we asked our staff to tell us what they think about working at Payer Sciences, and here’s a sample of what they said: “Employees are valued as individuals and are put in positions for success.” “Super-smart yet down-to-earth, friendly people.” “Outstanding team players—best in my career.” The experience of our team members is a direct determinant of success at Payer Sciences.
Job Description
- Thinks strategically and develops concepts, solutions and messaging, including content outlines, manuscripts, storyboards, and related work in collaboration with designers and other Payer Sciences team members.
- Adapts and aligns brand messaging to payer-specific needs.
- Understands scientific data/information and interprets it for the payer audience.
- Ensures manuscripts are properly prepared for submission to medical/legal/regulatory review, including referencing and regulatory requirements.
- Works on content corrections resulting from the review process – ensuring all deliverables are met on time.
- Advises clients on written and verbal communication recommendations.
- Maintains knowledge of a variety of therapeutic categories and pharmaceutical marketing restrictions.
- Understands and implements direction by taking creative direction based on objectives and executing on creative work effectively.
- Acts as an internal editorial/writing expert and reviewer for materials as needed.
- Assists in presenting ideas and solutions to clients.
- Participates in idea generation at an individual and group level – presenting and ‘selling’ solutions aligned to marketing strategies, content and business objectives.
- Contributes toward the growth and management of relationships with clients, freelancers and other vendors.
Qualifications
- BA/BS degree with coursework emphasis in English, journalism or a science preferred.
- 2-3+ years of medical marketing copywriting experience, preferably in pharma/biotech (e.g., agency or freelance).
- Experience writing for payer/managed markets audiences preferred.
- Professional maturity, integrity, discipline, and a positive attitude.
- Flexible and collaborative style.
- Expert writing skills and editing abilities.
- Demonstrated ability to produce a variety of promotional materials.
- Evidence of ability to distill complex data into key promotional messages.
- Experience with current communications technology and media channels, including digital, and having the vision to utilize them creatively for meeting marketing objectives a plus.
- Ability to formulate innovative ideas.
- Organization, impeccable attention to detail, and strong time management skills.
- Ability to juggle multiple tasks as well as strong follow-through.
- Self-motivated, ability to work independently.
- Demonstrated ability to effectively fact-check, reference (AMA style), and annotate work.
- Understanding of pharmaceutical Legal and Regulatory processes/requirements.
- Thorough knowledge of Microsoft PowerPoint, Excel and Adobe Acrobat.
- Experience with digital media a plus.
Additional Information
- Development of product value proposition, messages and tactics for use with payer customers.
- BA/BS degree with coursework emphasis in science or business preferred.
- 5+ years of professional experience, preferably in the pharma/biotech industry/Managed Access Experience.
- Professional maturity, integrity, discipline, and a positive attitude.
- Ability to work in a fast-paced, team environment.
- All your information will be kept confidential according to EEO guidelines.
About the company
Publicis Groupe is the third largest communications group in the world, a leader in marketing, communication and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One.
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