Director of Marketing (Onsite)
FRONTSTEPS - Eugene, OR
Work at FRONTSTEPS
Overview
- View job
Overview
ONSITE OPPORTUNITY
This role is required to be full-time in office in Eugene, Oregon. As a result, only candidates in Eugene or surrounding municipalities should apply.
POSITION OVERVIEW
This role is required to be full-time in office in Eugene, Oregon. As a result, only candidates in Eugene or surrounding municipalities should apply.
About the Role
We're hiring a Director of Marketing to drive strategy and oversee the execution of our marketing initiatives. This leader will own the full marketing funnel-demand generation, brand positioning, messaging, and campaign execution-while partnering closely with Sales to ensure strategic alignment.
This is an in-person role based at our headquarters in Eugene, Oregon, where you'll be actively engaged with cross-functional teams. You will set the strategy while also being hands-on in execution, ensuring our marketing programs deliver measurable results. Your success will be measured by your ability to meet or exceed lead generation goals and contribute to the company's growth.
ESSENTIAL FUNCTIONS
- Develop & Execute Marketing Strategy - Own and execute a comprehensive marketing strategy to drive awareness, demand generation, and customer acquisition.
- Lead Generation & Conversion - Design and optimize marketing programs to generate high-quality leads, meet or exceed MQL and SQL targets, and improve conversion rates.
- Sales & Marketing Alignment - Partner closely with Sales leadership to ensure marketing efforts are aligned with revenue goals, optimize the lead handoff process, and refine messaging to resonate with our Ideal Customer Profile (ICP).
- Brand Positioning & Messaging - Elevate our brand, refine messaging, and ensure consistency across all customer touchpoints.
- Campaign Execution & Performance Tracking - Lead the execution of digital marketing campaigns, email marketing, content strategy, SEO, paid media, and events, ensuring a data-driven approach to optimizing performance.
- Market Intelligence & Competitive Insights - Stay on top of market trends, competitors, and customer insights to inform marketing strategies and positioning.
- Team Leadership & Cross-Functional Collaboration - Work across teams to drive alignment, and as the company scales, build and mentor a high-performing marketing team.
- Other duties as requested by management.
SKILLS & QUALIFICATIONS
- This is an in-person role at our Eugene, Oregon headquarters-candidates must be able to work on-site.
- Bachelors Degree in Marketing or related field, or equivalent work experience required.
- 6+ years of experience in B2B SaaS marketing, preferably in real estate, mortgage, or a related industry.
- Proven track record in demand generation, digital marketing, and sales-aligned marketing strategy.
- Hands-on experience running campaigns across multiple channels (SEO, paid media, email, content, social).
- Strong analytical mindset with the ability to measure marketing effectiveness and optimize based on performance data.
- Experience working in a fast-paced, growth-oriented environment with a mix of strategy and execution responsibilities.
- Excellent communication and leadership skills, with the ability to partner effectively with Sales and other teams.
$130,000 - $150,000 a year
This position is a full-time, in office opportunity based out of Eugene, OR office and pays an annual salary of $130,000 - $150,000.
This position will remain open through February 28th, 2025, but may remain open longer until a qualified candidate is selected.
Benefits include the following:
• Medical, Dental, and Vision
• Company sponsored Life Insurance
• Voluntary Short-Term Disability, Long-Term Disability, and Life Insurance
• FSA/HSA
• Paid Time Off
• Sick Time
• Internet Reimbursement
• 401k match
FRONTSTEPS is proud to be an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, protected veteran status, or disability status.