Product Marketing Manager, Upgrade Card
Upgrade - San Francisco, California, United States, 94199![Upgrade](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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his role will be based in our San Francisco office in a hybrid capacity two times per week.What You'll Do:Drive the development and execution of acquisition and customer engagement marketing campaigns, supporting product strategy and business objectives, while leveraging product value propositions and customer insights.Lead the end to end marketing campaign and communication development process. This includes content creation, test plan development and stakeholder reviews, as well as collaborating with Design, Analytics and Lifecycle teams to build meaningful and measurable campaigns..Work closely with our Legal and Compliance partners internally and ensure all collateral has external Bank Partner review and approval.Continuously optimize acquisition and customer engagement communications through test and learn strategies and ongoing testing cadence.Collaborate with product managers on new and existing features to develop new communications and provide customer experience guidance.Monitor industry trends, competitive landscape, customer feedback to develop actionable insights and ideate solutions to deliver new customer touchpoints and improve customer experience.What We Look For:4+ years of marketing experience, with a focus on defining and leading go to market strategies.Demonstrated experience in A/B testing, with a proven track record of designing and executing a test plan.Experience collaborating across departments to deliver initiatives that deliver solid learnings and improved customer outcomes.Ability to thrive in a fast-paced environment and manage multiple priorities.Excellent communication skillsA genuine interest in fintechWhat We Offer You:Competitive salary and stock option plan100% paid coverage of medical, dental, and vision insuranceFlexible PTOOpportunities for professional growth and developmentPaid parental leaveHealth & wellness initiativeThe compensation range of this position in San Francisco, CA is USD $130,000 - $150,000 annually plus equity and benefits. Within this range, an individual's base pay will be dependent on a variety of factors, including without limitation, job-related knowledge, skills, education, and experience.#LI-Hybrid #BI-HybridFor California residents:
Upgrade's California
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describes our practices regarding the collection, use, and disclosure of the personal information of job applicants.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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