VP of Marketing and Retail Sales
Mt. Folly Enterprises Inc. - Winchester, Kentucky, us, 40392Work at Mt. Folly Enterprises Inc.
Overview
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Overview
Considering making an application for this job Check all the details in this job description, and then click on Apply.Mt. Folly Enterprises Inc. has recently been awarded a USDA “Climate-Smart” Grant to help farmers implement practices which store greenhouse gases in the ground by improving soil, to measure the climate impact of these practices, and to market the resulting “climate-smart” consumer products. Currently, Mt. Folly Enterprises Inc. owns and operates Laura’s Mercantile, LLC and Regeneration Distilling Co. We offer CBD products, herbal products, craft spirits, and meats and eggs raised on farm in our local brick and mortar storefront. We will be building a regional climate smart beef and whiskey brands.
The Vice President of Marketing and Retail Sales is a management role responsible for overseeing and directing both the marketing and retail sales operations of Mt. Folly. This position involves developing and implementing strategic plans to enhance brand awareness and drive sales growth across both online and physical retail channels. The VP will report directly to the CEO and collaborate with other managers and their Marketing and Retail team to align marketing and sales strategies with the company's overall financial goals.
Duties:
Develop and implement marketing and ecommerce strategies for diverse brands under the Mt. Folly Enterprise umbrella including: Mt Folly Mercantile and Online Store, Regeneration Distilling, Mt Folly Beef, Laura's Hemp Chocolates, and others.
Facilitate and coordinate both on- and off-site events.
Create work plans and timelines for projects such as new branding, event planning, and marketing campaigns.
Collaborate and work closely with marketing, sales, production and grants teams to help grow our small business.
Support the Main Street and Online stores team in product selection, placement and marketing.
Lead planning team for events including the annual Heritage Food Festival and other events.
We are looking for someone with experience in:
Ecommerce Marketing and Sales Responsibilities
Marketing Team Leadership
Marketing in all forms (Event, Digital, Social, Print, Video)
Results Based Advertising
Analytics/reporting
Project Management
Strong leadership and strategic thinking skills, with the ability to provide vision and direction to both marketing and retail divisions
Excellent communication and interpersonal skills
Bachelor’s degree in marketing, business administration, or a related field is required
This role is critical for guiding the company's marketing and retail strategies, ensuring business growth, and contributing to the overall success and reputation of the company.
Job Type:
Full-time
Pay:
$40,000.00 - $50,000.00 per year
Benefits:
Employee discount
Health insurance
Paid time off
Schedule:
Day shift
Monday to Friday
Weekends as needed
Education:
Bachelor's (Required)
Experience:
Marketing: 3 years (Preferred)
Project leadership: 2 years (Preferred)
Ability to Commute:
Winchester, KY 40391 (Required)
Ability to Relocate:
Winchester, KY 40391: Relocate before starting work (Required)
Willingness to travel:
25% (Preferred)
Work Location:
In person
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