Marketing Manager
Healthcare Businesswomen’s Association - IL, United States
Work at Healthcare Businesswomen’s Association
Overview
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Overview
Job Summary
Job Description
Under general supervision, develop and implement marketing plans, promotions, trade shows and other marketing/sales strategies for various market segments. Provide guidance to product divisions and sales based on market insights.
MAJOR RESPONSIBILITIES
- Work cross-functionally with leadership, sales, and divisions on development and execution of a go-to-market strategy.
- Deploy successful marketing campaigns and own their implementation from ideation to execution.
- Conduct market research and strategic planning to meet sales growth goals.
- Collaborate in the development of new products, programs and services.
- Compose, develop, evaluate, and conduct training on market segment to sales.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Maintain knowledge of trends and developments in the market; identify needs for new products and services and makes recommendations to leadership.
- Build strategic relationships and partner with key industry players, customers and associations.
- Prepare and monitor the marketing budget on a quarterly and annual basis.
MINIMUM JOB REQUIREMENTS
Education: Bachelor’s degree in a business-related field.
Work Experience: At least 2 years of marketing experience (ex. marketing plans, promotions, trade shows and other marketing/sales strategies). Experience leading marketing campaigns that drive return on investment. Experience in creating and executing a full marketing plan for a business segment, including tracking and measuring outcomes.
Knowledge / Skills / Abilities:
- Ability to understand customer needs/priorities and skills to apply that insight to develop innovative and effective marketing programs that generate sales.
- Ability to collaborate with internal resources to develop marketing tactics that meet department goals within budget and established timelines.
- Demonstrated ability to define problems, collect data, establish facts, and draw valid conclusions.
- Proficient with Microsoft Office (Word, Excel, PowerPoint).
- Willing to travel up to 25% of the time for business purposes (within state and out of state).
PREFERRED JOB REQUIREMENTS
Education: Master's degree.
The anticipated salary range for this position: $68,640.00 - $99,320.00 Annual. The actual salary will vary based on applicant’s location, education, experience, skills, and abilities. This role is bonus and/or incentive eligible. Medline will not pay less than the applicable minimum wage or salary threshold.
Our benefit package includes health insurance, life and disability, 401(k) contributions, paid time off, etc., for employees working 30 or more hours per week on average. For a more comprehensive list of our benefits please click here.
Every day, we’re focused on building a more diverse and inclusive company, one that recognizes, values and respects the differences we all bring to the workplace. From doing what’s right to delivering business results, together, we’re better.
Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
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