Growth & Partner Marketing Manager, Enterprise
Common Living - Los Angeles, CA, United StatesWork at Common Living
Overview
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Overview
Growth & Partner Marketing Manager, Enterprise About us Common Room is the customer intelligence platform that captures every buying signal, giving companies superpowers with AI enrichment and automation to reach the right person with the right context at the right time. Despite an explosion of buyer signals, companies are left struggling with siloed point solution vendors, bloated tech stacks, and unactionable "intent" data. Common Room brings together all the buying signals you care about in one place so you can track the entire customer journey, match signals to real people and accounts, take action and automate. We’ve raised over $50 million from top-tier investors including Greylock, Index, and Madrona to build the world's first customer intelligence platform for modern B2B companies. And we’re backed by 25+ operators from the fastest-growing companies in the world such as Figma, Stripe, Airtable, Slack, Notion, Loom, and more. You + Common Room? You’d be joining a team that revels in asking hard questions, collaborating gladly, and making decisions quickly—a team that values simplicity, passion, trust, each other, and our customers above all. Why we need you: We’re looking for a driven, entrepreneurial Growth & Partner Marketing Manager to join our team of Marketers to help us build out our Enterprise pipeline generation engine (companies with 500+ employees). As our Growth & Partner Marketing Manager, focused on our Enterprise segment, you’ll be relied upon to execute against our current Enterprise pipe-gen theses, while also identifying and experimenting with new ways to generate pipeline in the Enterprise. You’ll collaborate closely with the Sales Development and Sales teams as you do so. A few of the key levers we’d expect to be responsible for a sizable share of the incremental pipeline growth include: Live events: face time and building strong brand associations with two primary groups within the enterprise is critical—1) Sales and revenue leaders, 2) Revenue/Sales operations leads. Strategic partnerships & co-marketing: Ecosystem / Influencer: By identifying and working with ecosystem and influencer partners that have already built up a high degree of trust with revenue leaders, we’ll put ourselves in a good position to break through the noise. Technology: By identifying, prioritizing, and working with these vendors on co-marketing, we’ll gain more and higher-value exposure. Groundswell: By generating groundswell momentum, our outbound efforts will be more efficient and we will see inbound interest increase. While we believe that a sizable portion of inbound Enterprise pipeline growth will be concentrated in the above areas / tactics, you will be tasked with identifying other means of generating Enterprise pipeline, testing your hypotheses in these new areas, and leaning into the experiments that work. How you’ll contribute: Events: Partner with our Marketing Programs manager to plan, recruit and execute against a set of events that are designed to generate Enterprise pipeline. Partners: Build out a cohesive partner marketing program—identifying, engaging, and running joint programming with key technology and influencer partners. Data-informed thesis building: Use quantitative and qualitative methods to add to our overarching thesis on what we need to do to hit our Enterprise pipeline goals. Collaboration: Develop an Enterprise-pipeline programs and experimentation roadmap with leaders and team members across Marketing, Sales Development, and Sales. Own end-to-end execution: Take the lead on prioritizing, orchestrating and executing against the programs and experiments in your plan. You will enjoy being a member of the team if you: Growth & Partner marketing: Have experience across both Growth and Partner marketing, with deep experience in at least one of these areas. First principles approach: Are a first principles thinker who works backwards from the objectives to arrive at a set of hypotheses to test. Entrepreneurial drive: Consider yourself and are considered by others to be “entrepreneurial” and a “self-starter”. Data dangerous (not expert): Are data savvy with a penchant for avoiding paralysis by analysis. Bias for action: Have a “just do it” attitude with a strong bias for action. Collaborative and opinionated: Thrive in a collaborative environment. Work ethic, but fun :) You work hard but also don’t take yourself too seriously. Requirements (and bonus points): Must have: Relevant experience driving demand and/or partnerships for a revenue technology (SaaS) company. 3+ years of related experience, owning and executing programs that have heavily contributed to enterprise growth. History of building strong partnerships and cross-team execution with Sales Development and/or Sales teams. Experience managing or working with Marketing and Sales technologies. Our values: Be Customer-centric: We work backwards from the needs of our customers. Strive for Simplicity: We choose simplicity over complexity whenever possible. Make it Happen: We are quick to take the first step, and prioritize decisiveness over fear of making a mistake. We’re In this Together: We measure personal success by the success of our customers and teammates. Common Room provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type. #J-18808-Ljbffr