Director of Product Marketing, 2 Hour Learning (Remote) - $200,00...
Crossover - Saint Louis, Missouri, United States, 63146![Crossover](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Crossover
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Overview
Crafting and executing the company's market positioning and go-to-market strategiesDefining the target market, value proposition, and core marketing messagesHands-on creation and refinement of marketing content, ensuring its resonance with our brand voiceLeading collaborations with external teams and agencies, ensuring your strategic vision is effectively executedManaging, optimizing, and reporting on campaigns, ensuring their success by measuring against KPIsWhat You Won’t Be Doing
Running carbon copy campaigns that lack innovationProducing repetitive, boilerplate reports without fresh insightsMicromanaging junior team members without focusing on the bigger strategic pictureRelying too heavily on agencies without any personal involvement or overburdening yourself without delegating anythingDirector Of Product Marketing Key Responsibilities Establishing a clear market footprint and voice for the company, ensuring alignment with our target audience in the private school and homeschooling sectors.Basic Requirements
A minimum of 5 years of progressive marketing experience for B2B software, SaaS, or EdTech companies or startupsExperience creating market positioning strategiesDemonstrated ability to develop and execute go-to-market strategies for a new product or companyExceptional content-creation abilitiesAbility to balance strategy development and practical execution to meet ambitious deadlinesExperience communicating directly with senior executivesNice-to-have Requirements
Marketing leadership experience for B2C/D2C software, SaaS, or EdTech productsAbout 2 Hour Learning 2 Hour Learning is powered by AI technology that enables schools to provide personalized, mastery learning to students, enabling them to learn faster than standard school, thereby freeing up the rest of the school day to pursue their passions and interests.There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!Working with Crossover This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.What to expect next:
You will receive an email with a link to start your self-paced, online job application.Our hiring platform will guide you through a series of online “screening” assessments to check for basic job fit, job-related skills, and finally a few real-world job-specific assignments.Important! If you do not receive an email from us:First, emails may take up to 15 minutes to send, refresh and check again.Second, check your spam and junk folders for an email from Crossover.com, mark as “Not Spam” since you will receive other emails as well.Third, we will send to whatever email account you indicated on the Apply form - by default, that is the email address you use as your LinkedIn username and it might be different than the one you have already checked.If all else fails, just reset your password by visiting https://www.crossover.com/auth/password-recovery if you already applied using LinkedIn EasyApply.Crossover Job Code: LJ-5136-US-StLouis-DirectorofProd.006
The following information provides an overview of the skills, qualities, and qualifications needed for this role.#J-18808-LjbffrRemote working/work at home options are available for this role.