MY OUTFIT ONLINE is hiring: Marketing Manager in Miami
MY OUTFIT ONLINE - Miami, FL, US
Work at MY OUTFIT ONLINE
Overview
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Overview
We’re looking for a strategic and results-driven Marketing Manager to lead and execute our social media strategy with precision and creativity. In this role, you’ll oversee content execution, drive audience engagement, and ensure cohesive brand messaging across all platforms. Reporting to the Head of Marketing, you’ll also manage a talented creative team to produce impactful, on-brand content that resonates daily.
This is a high-impact role for someone who thrives in a fast-paced environment, excels at storytelling, and understands how to build a strong brand presence through aesthetics and data-driven social media strategies.
Key Responsibilities Content Execution & Management- Implement a strategic social media plan developed with the Head of Marketing, ensuring all content aligns with brand messaging and deeply connects with our audience.
- Post consistently across all platforms, including weekdays and weekends.
- Ensure all social content is visually and narratively cohesive, reinforcing the brand’s voice and identity.
- Work closely with the Head of Marketing to refine content calendar & direction.
- Adjust strategies based on performance insights. .
- Research and adapt to always-changing market and trends.
- Lead, manage, and execute with a team of graphic designers, content creators, and social media specialists, ensuring high-quality, on-brand visual and written content.
- Oversee a comprehensive content calendar, ensuring all campaigns and daily content are executed on time.
- Maintain organized workflows to support the timely execution of marketing initiatives.
- Look ahead in time to ensure we are meeting deadlines.
- Track key performance metrics, including engagement rates, reach, views, and audience growth, to inform strategic decisions.
- Analyze social media trends and insights to continuously refine content for optimal performance.
- Bachelors Degree in Marketing, Communications, or a related field.
- 5 years of experience in social media management and content creation within fashion, beauty, or female-focused brands.
- Proven experience in team management and collaborating with marketing leadership.
- Highly organized, solution-oriented, and a clear communicator with strong leadership skills.
- Strong analytical mindset with the ability to track and interpret key performance data.
- Ability to adapt and pivot strategies based on evolving brand needs.
- A deep understanding of brand-building through storytelling, aesthetics , audience engagement, and digital strategy.
- Audience Engagement – Ensure social media content drives 2x current engagement and meets key brand growth objectives.
- Workflow Efficiency – Practice smooth communication and execution within the creative team to support timely content production.
- Community Growth – Implement strategies that expand our audience base and build a highly engaged brand community.
- Increase current posting volume.
- Competitive Paid Time Off (PTO) Program
- Collaborative, Supportive Work Environment
- Direct Influence on Brand Growth and Success
- Employee Discounts
Job Type: Full-time
Work Location: In-person (Doral, FL 33172)
- If you’re an experienced social media leader with a passion for aesthetics, audience engagement, storytelling, and brand building , we’d love to hear from you!