Website Marketing Manager
Tulip Interfaces - Somerville, Massachusetts, us, 02145![Tulip Interfaces](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Tulip Interfaces
Overview
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Overview
2+ years in website management or a similar role at a B2B and/or SaaS companyThrives in a startup environment working hands-onStrong attention to detail (you often notice errors that others miss)Familiar with CMS and digital asset management systemsExperience working with developersExcellent communication and collaboration skillsStrong project management skills, with the ability to prioritize tasks and manage multiple projects simultaneouslyGood understanding of SEO best practicesKnowledge of development, design, security, and maintenance best practicesAbility to analyze website metrics and make data-backed decisionsResponsibilities
As the Website Operations Manager, you report to the Head of Digital Marketing and Operations to ensure collaboration, communication, visibility and the successful delivery of cross-functional programsYoull own the website strategy and its implementation applying your strategic thinking, technical knowledge, UX design/content skills, and extensive execution experience to deliver a world-class web experience that evolves to meet the needs of Tulip and our customersOversee the day-to-day operations of the Tulip websiteCreate and own the website strategy and OKRs that align with the website roadmap and Tulips marketing visionOwn the roadmap of website updates/projects which includes scoping of stakeholder requests for developers and prioritizing the roadmap elementsCollaborate with PMM, Creative, Digital Marketing, and web development (Eco), to make sure website goals and objectives are metWork with design and development to iterate and scale our existing system of reusable componentsConduct regular website audits to meet compliance with industry standards, best practices, and legal requirementsMake sure website content is accurate, up-to-date, and aligned with the Tulip brandPartner with growth and demand gen teams to A/B test and optimize key signup flows and pagesMaintain the content management system, keeping it up-to-date and organizedDevelop a QA process to preserve the accuracy and integrity of published contentMonitor website traffic and performance metrics, identifying areas for improvementStay informed about SEO developments, and implement changes in line with best practices and our digital marketing strategyCollaborate with product library team to facilitate customer adoption / utilizationBenefits
Direct impact on product and cultureCompany equityCompetitive benefits package including Health, Dental, Vision, Short-term Disability, Long-term Disability, Life Insurance, Commuter Benefits, Parental Leave, and 401kFlexible work schedule and unlimited vacation policyVirtual company events and happy hoursFitness subsidiesTulip, the leader in frontline operations, is helping companies around the world equip their workforce with connected apps, leading to higher quality work, improved efficiency, and end-to-end traceability across operations. Companies of all sizes and across industries have implemented composable solutions with Tulips cloud-native, no-code platform to solve some of the most pressing challenges in operations: error-proofing processes and boosting productivity, capturing and analyzing real-time data, and continuous improvement.
Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.A spinoff out of MIT, Tulip is headquartered in Somerville, MA, with offices in Germany and Hungary. Focused on composable, human-centric solutions for industrial environments, Tulip is disrupting the MES category and has been recognized as a World Economic Forum Global Innovator. Tulip has also been named one of Energages Top Workplaces USA and one of Built In Bostons Best Places to Work and Best Midsize Places to Work for 2023.About this role: This is a full-time hybrid position in Tulips Somerville, MA HQ. At Tulip, we are investing in the growth of our marketing organization as a way to fuel revenue success. As the Website Operations Manager, you report to the Head of Digital Marketing and Operations to ensure collaboration, communication, visibility and the successful delivery of cross-functional programs. Youll own the website strategy and its implementation applying your strategic thinking, technical knowledge, UX design/content skills, and extensive execution experience to deliver a world-class web experience that evolves to meet the needs of Tulip and our customers.
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