Head of Marketing Strategy
Performant Capital - Chicago, IL, United States![Performant Capital](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
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Head of Talent Management at Performant Capital
Performant Capital is a Chicago-based private equity firm focused on SaaS and tech-enabled services investing in companies with annual revenue ranging from $3M to $40M. With over 50 years of collective investing and operating experience in these sectors, Performant’s principals seek opportunities where its depth of investing, operating expertise, and partner network can materially impact performance.
About the Role:
Performant Consulting Group is seeking a driven and innovative Head of Marketing Strategy to join our dynamic team. The ideal candidate will be responsible for working across our portfolio to develop and implement marketing strategies that drive business growth and enhance brand visibility within each portfolio company.
Responsibilities:
- Facilitate the development and execution of comprehensive marketing plans and campaigns
- Collaborate with cross-functional teams to drive integrated marketing initiatives
- Analyze market trends and competitor activities to identify opportunities for growth
- Assist in the development of the marketing budget and ROI metrics
- Develop and maintain strong relationships with key stakeholders, including clients and partners.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field
- Minimum of 7 years of experience in strategic marketing roles within software or an agency environment.
- Demonstrated success in developing and implementing marketing solutions that drive business results.
- Strong analytical skills and ability to interpret data to make informed decisions
- Excellent communication and interpersonal skills
- Ability to thrive in a fast-paced and dynamic environment.
If you are a strategic thinker with a passion for marketing and a proven track record of driving business growth, we want to hear from you!
Seniority level
Director
Employment type
Full-time
Job function
Marketing
Industries
Venture Capital and Private Equity Principals
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