Marketing Data Analyst
Dexian - Signature Consultants - West Des Moines, Iowa, United States, 50265![Dexian - Signature Consultants](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Dexian - Signature Consultants
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Overview
Responsibilities:Oversee and participate in the collection, management, and dissemination of internal & external data to support Marketing campaign & database initiativesExtract and combine data from disparate data sourcesCreate, manage, and audit audience lists and segments for email, direct mail, call, event, and advertising campaignsGather requirements and selection criteria, and where appropriate make recommendations on targeted audience segmentsEnsure all campaign lists are compliant with the applicable marketing preferences & restrictions of each distribution partnerCollaborate with Marketing Automation team on CRM campaign set up & managementDevelop expertise in Athene's Marketing data and systemsMaintain detailed documentation for all processes, including management of a marketing data dictionaryStrong understanding of data governance to ensure best practices are followed relating to business intelligence deployment, delivery, and security
Requirements:Bachelor's degree (Statistics, Mathematics, Data Analytics, Finance, Economics, or Business) or equivalent plus five years relevant experience requiredExcellent critical thinking and problem-solving skillsREQUIRED: Experience with relational databases with ability to merge and analyze data from various sources and of differing formatsREQUIRED: Data mining experience in coding SQL with a minimum of 3 years using analytical toolsNICE TO HAVE: Experience creating reports in CRM (Salesforce) and Marketing Automation (Marketing Cloud)Advanced proficiency in Microsoft ExcelStrong organizational skills and the ability to manage a variety of projects and tasks simultaneously and deliver solutions on timeDexian is a leading provider of staffing, IT, and workforce solutions with over 12,000 employees and 70 locations worldwide. As one of the largest IT staffing companies and the 2nd largest minority-owned staffing company in the U.S., Dexian was formed in 2023 through the merger of DISYS and Signature Consultants. Combining the best elements of its core companies, Dexian's platform connects talent, technology, and organizations to produce game-changing results that help everyone achieve their ambitions and goals.Dexian's brands include Dexian DISYS, Dexian Signature Consultants, Dexian Government Solutions, Dexian Talent Development and Dexian IT Solutions. Visitto learn more. Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.