Senior Manager Marketing Analytics, Banking
Inizio Partners - San Francisco
Work at Inizio Partners
Overview
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Overview
Create new offerings or optimize existing product sets to drive growth through a data-driven and customer-centric approach. Lead End-to-End Execution:
Manage the full lifecycle of strategic initiatives, including building business cases, securing stakeholder buy-ins, defining and documenting business requirements, and crafting go-to-market plans. Optimize Post-Launch:
Analyze and optimize new strategies post-launch to ensure KPI metrics are met, and business benefits are realized. Stakeholder Collaboration:
Collaborate with and drive alignment among various stakeholders across the organization. Manage Offshore Team:
Lead and coordinate with offshore contractors for analytical support and to ensure seamless execution. Candidate Profile: 6+ years of experience comprising analytics service delivery, consulting, solution design, and client management. Preferred experience in marketing analytics in the banking industry in the following fields: Experience developing/expanding GTM strategies for new banking products. Working across and a solid grasp of various business functions (Marketing, Product, Engineering, Analytics, and Finance). Previous experience in the Financial/FinTech industry is a plus. Technical proficiency in tools like SQL, Python. Demonstrable leadership ability, superior problem-solving, and people management skills. J-18808-Ljbffr
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