Communications Strategist
Homeless Prenatal Program - San Francisco, California, United States, 94199
Work at Homeless Prenatal Program
Overview
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Overview
A high number of candidates may make applications for this position, so make sure to send your CV and application through as soon as possible. If you want to go fast, go alone. If you want to go far, go together.
Summary of Job:
This position supports the Development Department, which has a budgetary responsibility of ~$8M in private (individual, foundation, and corporate giving), while supporting another $9M in government (primarily city) funding. The Communications Strategist is responsible for developing and executing communications strategy, graphic design, and brand management for the agency. Essential Duties and Responsibilities: External Communications: Build and implement an 18-month annual communications strategy Design strategy for brand awareness and build brand equity Ensure consistency across all media (website, newsletters, graphic assets) Manage media requests and visits from coordination to completion Collaborate and coordinate with HPP staff and clients to document agency efforts, produce social media content, and oversee ethical client storytelling. Graphic & Communications Design: Intermediate to advanced competency with Adobe Creative Suite (InDesign, Illustrator, Photoshop) to design digital and print media that supports HPP’s development efforts such as: annual reports, e-newsletters, event invitations, digital collateral, website Develop and produce messaging and imagery to convey client stories and agency goals for website, general communications, fundraising campaigns, and other media Design, edit and update ongoing materials Develop and manage HPP’s archive of digital media including photos and videos Manage and update communication-related documents, files, and other materials up to date in shared drive and website Social Media: Manage all social media accounts (Instagram, Facebook, LinkedIn, Vimeo) to reflect HPP brand, mission, and work Develop and create digital campaigns for appeals, events, and ongoing messaging Work with staff to cull sharable, engaging content that enhances ethical storytelling Collaborate, interact and respond to community partners, companies, organizations, and individual followers Implement digital marketing strategies and manage, track and produce sponsored posts to maximize reach and engagement Analyze metrics related to engagement and, as possible, fundraising Stay up to date with changing platform features, editing, and media tools Event Support: Support the Development Team with ongoing and new agency events Plan, produce and design marketing and communications materials for agency events including print and digital Manage event registration site and event page on website Support event management including set-up, day-of event production, and wrap up Website Management: Oversee day-to-day maintenance and administration of HPP’s website Identify and use SEO tactics to promote website's presence and drive traffic Manage website administration including domain, hosting accounts, and updates Respond to security issues, troubleshoot and resolve website performance issues Seniority level
Entry level Employment type
Full-time Industries: Non-profit Organizations
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