The E.W. Scripps Company
The E.W. Scripps Company is hiring: Specialist, Marketing in Atla...
The E.W. Scripps Company - Atlanta, GA, United States, 30383
Work at The E.W. Scripps Company
Overview
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Overview
The E.W Scripps company is hiring a Marketing Specialist who will support the E.W Scripps Entertainment brands. The Marketing Specialist will assist in shaping and executing our brand strategy and enhancing our social media presence. Will work closely with various departments to support marketing initiatives that increase brand awareness, engage our audience, and drive business growth.
Scripps offers a hybrid work option for this position
WHAT YOU'LL DO:
- Assist in developing and executing brand strategy plans and 360-marketing campaigns across the Entertainment portfolio of networks.
- Coordinate cross-functionally to ensure brand messaging is consistent across all marketing channels.
- Collaborate with creative teams to produce high-quality, engaging, and relevant promotional content.
- Analyze and report on the effectiveness of marketing activities, providing insights and recommendations for improvement.
- Stay up to date with industry and social media trends, competitive landscape, and emerging technologies.
WHAT YOU’LL NEED:
- Bachelor's degree in Marketing, Communications, or a related field.
- Experience in brand strategy or marketing; media/entertainment industry.
WHAT YOU'LL BRING:
- 3-5 years relevant experience in media and entertainment preferred.
- Basic understanding of social media platforms, tools, and best practices.
- Strong written and verbal communication skills.
- Creative thinker and problem solver, with the ability to generate innovative ideas.
- Detail-oriented and organized with strong project management skills.
- A proactive self-starter who can prioritize and ask for clarification when needed.
- Analytical mindset with the ability to interpret data and make data-driven recommendations.
- Ability to work collaboratively and multitask in a fast-paced environment.