Marketing Program Management Analyst - VP
Hispanic Technology Executive Council - Schaumburg, Illinois, us, 60159Work at Hispanic Technology Executive Council
Overview
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Overview
1) Be a Growth champion within the business.2) Build annual engagement plan of record to drive retail and credit sales growth, with ongoing monitoring of key program performance indicators, including sales, receivables and revenue.3) Develop program strategy and provide marketing leadership to cross-functional teams and external agencies to successfully implement integrated marketing plans designed to optimize account acquisitions and drive profitable sales.4) Closely align with Partner Management team to develop shared goals and objectives, define priorities, and deliver consistent voice to partners.5) Collaborate with digital team to drive incremental sales through low-cost online channels.6) Facilitate / lead strategic and tactical marketing discussions with Partners.7) Create presentations and other documentation for both external Partner meetings as well as internal reviews.8) Manage annual financial budget for applicable programs, including monthly forecast, and budget reconciliation.9) Review program performance and recommendations with Partners and drive strategic discussions regarding new initiatives.10) Leverage research and insights tools to make informed decisions, including initiating studies and sharing relevant insights with partners.11) Monitor process control points and governance requirements.12) Ensure adherence to all business and regulatory requirements, including Legal, Fair Lending, Risk, and Compliance.Business and Technical Requirements
6 to 10 years experienceAbility to successfully interact with and influence various levels within the organization, including Senior Management and external client partnersKnowledge of private label and/or co-brand credit card marketing programs and performance drivers; understanding of credit P&LAbility to analyze / interpret data and leverage that data to develop smart marketing strategiesExperience leveraging multiple marketing channels to maximize ROITrack record of successfully managing complex marketing programs in a highly matrixed team environmentStrong understanding of marketing principles with solid understanding of digital channelsStrong team player; ability to lead, partner and negotiate with cross functional team to successfully deliver resultsStrong written, verbal, and interpersonal communication skillsSolid project management skills with strong attention to detailPromotes a strong culture of teamwork across organizational boundariesAwareness of regulatory environment and impact on credit card marketingExperience in the credit card/financial services industry and Marketing preferred; i.e. customer acquisition, existing customer marketing campaigns, product upgrades, program launches.People management experience highly desirable.Advanced program management skills with focus on translating program needs into requirements and timelines, and ability to manage self and team members to drive execution and delivery against program objectives.Demonstrated ability to succeed in a fast-paced, rapidly changing, matrixed business environment.Ability to manage high-capacity workload and effectively plan, prioritize, assign and complete projects on time.Exceptional communication skills (verbal and written); able to articulate needs and influence based on the message versus relying on authority.Ability to think strategically, continuously looking for opportunities and efficiencies to meet evolving business needs.Excellent attention to detail; understanding of core marketing principles.Knowledge of automated solutions and agile marketing techniques to facilitate accelerated marketing timelines is highly desirable.Education:
Bachelors/University degree, Masters degree preferredThis job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.
------------------------------------------------------Job Family Group:Marketing
------------------------------------------------------Job Family:Marketing Program Management
------------------------------------------------------Time Type:Full time
------------------------------------------------------Primary Location:Schaumburg Illinois United States
------------------------------------------------------Primary Location Full Time Salary Range:$114,720.00 - $172,080.00In addition to salary, Citis offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.------------------------------------------------------Anticipated Posting Close Date:Jul 16, 2024
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