Director of Marketing
1P.org - Los Angeles, California, United States, 90079
Work at 1P.org
Overview
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Overview
Director of Marketing
to lead and execute a comprehensive marketing strategy that elevates Better Angels' brand, expands our reach with the community as well as key stakeholders and drives engagement across multiple platforms. This role requires a
marketing generalist
with a deep understanding of digital and traditional marketing, content creation, brand storytelling, and community engagement. Strong
communication and writing skills
are essential, and
Spanish fluency is preferred. Key Responsibilities Marketing Strategy & Execution:
Develop and implement a full-funnel marketing strategy to increase awareness, engagement, volunteer recruitment and impact. Brand & Messaging:
Ensure consistency in brand voice, messaging, and visual identity across all channels. Content & Communications:
Oversee content creation for the website, social media, email campaigns, and press materials. Write and edit compelling content that resonates with our audience. Public Relations & Media Outreach:
Build relationships with media, craft press releases, and pitch stories to amplify our message. Digital Marketing & Social Media:
Manage social media strategy, email marketing, and paid digital campaigns to drive engagement and conversions. Community Engagement:
Develop campaigns that connect with and inspire action from our audience, including grassroots initiatives and partnerships. Fundraising & Growth Marketing:
Support development efforts by creating compelling donor communications and marketing materials. Analytics & Performance Tracking:
Use data to measure campaign success and optimize marketing efforts for maximum impact. Qualifications 8-10+ years of experience in marketing, communications, or a related field. Experience leading and developing innovative marketing strategies as well as related operational plans. Proven track record in executing successful marketing strategies. Creative thinker with the ability to strategize, problem-solve, and adapt to changing circumstances. Excellent writing, editing, and storytelling skills. Strong understanding of digital marketing, including SEO, social media, email, and paid advertising. Experience with community engagement and grassroots marketing initiatives. Direct managerial experience. Ability to work cross-functionally and lead projects independently. Bachelor’s degree in Marketing, Communications, Public Relations or a related field; Master’s degree preferred. Spanish fluency (preferred but not required). Why Join Us? Opportunity to lead marketing efforts for a mission-driven organization driving real impact. Collaborative and dynamic work environment. Ability to be part of an amazing team and directly support the community. Interested candidates should submit a resume, cover letter, and writing samples .