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Senior Account Managers are responsible for overseeing multiple influencer marketing campaigns, managing client communications, and leading a team of account managers and associates. This role includes developing strategic influencer partnerships, ensuring seamless campaign execution, analyzing performance metrics, and providing high-level recommendations to drive client success. Senior Account Managers play a key role in scaling the Brand Influencer Marketing team and optimizing processes to meet agency and client objectives.

Responsibilities

• Oversee influencer marketing campaigns from strategy to execution.
• Manage high-level client communications and ensure alignment on campaign goals.
• Lead a team of account managers and associates, providing guidance and support.
• Oversee influencer sourcing, negotiation, and contract management, ensuring appropriate rates and compelling content.
• Manage campaign budgets, track performance, and optimize strategies to maximize results.
• Oversee reporting efforts, analyzing key performance metrics to provide strategic recommendations.
• Assist in new business efforts (represent brand influencer team on kick-off calls, assist with custom proposals, manage client communication, etc.).
• Work cross-departmentally with social media, creative, and content teams to implement marketing campaigns and activations.
• Stay up-to-date on influencer marketing trends, platform updates, and emerging technologies to keep clients ahead of the curve.

Preferred Qualifications

• Proven experience in influencer marketing, digital marketing, or talent relations.
• 1+ years of management experience.
• 3+ years of client-facing communication experience.
• Proficient in influencer marketing platforms and contract negotiations.
• Hands-on experience with campaign analytics and KPI tracking to develop actionable insights.
• Highly organized, detail-oriented, and deadline-driven, with the ability to prioritize tasks effectively.
• Strong knowledge of all major social platforms, including Instagram, TikTok, YouTube, and emerging channels.

Job Type: Full-Time

Education: Bachelor's (preferred) or equivalent experience required.