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Digital Marketing Campaign Manager
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Go to next pageUline - Caledonia, Wisconsin, United States, 53108
Digital Marketing Campaign ManagerTake your digital marketing skills to the next level with a growing North American company - at Uline! As a Campaign Manager, you'll execute digital marketing strategy for Uline.com. Dig into campaign performance data to make optimizations and drive paid search traffic to one of the largest eCommerce websites in the country!Position ResponsibilitiesManage keyword and Product Listing Ads (PLA) performance across multiple product lines and business units.Analyze campaign performance, interpret results and recommend strategic changes to optimize bidding strategies that maximize ROI.Oversee Associate Digital Strategists by managing workflow and providing guidance to ensure accuracy and attention to detail.Prepare clear, informative reports for all paid search activities or specific product lines.Develop an in-depth understanding of available marketing tactics within Google's and Bing's ad programs.Minimum RequirementsBachelor's degree in marketing, advertising or a related field. Master's degree
preferred.3+ years of experience directly managing paid search programs.Proficient in Microsoft Office, Google AdWords, Bing Ads and Google Analytics.Excellent communication, presentation and project management skills.Outstanding accuracy, adaptability and attention to detail.
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Digital Marketing Campaign Manager