SEO Account Lead
Digital Position - Simsbury, Connecticut, us, 06070![Digital Position](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
SEO Account LeadReports to : SEO ManagerExperience : 1-2 years of experience in SEOClient Facing : YESJOB SUMMARY:
Digital Position is a fast paced, high energy marketing agency where our entire team works remotely. We're seeking an entrepreneurial-minded SEO Account Lead to coordinate and implement search engine optimization programs for clients, develop strategies, run tests, analyze campaign results, implement optimizations, and provide day-to-day management. You'll spend 20% of your time communicating with clients, 60% growing organic traffic for our clients, and 20% working to help grow Digital Position or assist with improving our process. A basic understanding of the conversion funnel and marketing best practices are required to succeed in this role.RESPONSIBILITIES:Day-to-day management of SEO Clients. Be familiar with all SEO clients, results and account detailsAssist SEO Specialists to carry out research tasksDelegate execution of SEO strategies to content writers, developers, and specialistsCollaborate on an up-to-date search marketing strategy based upon client objectives while making recommendations for how best to meet and exceed client needs.Monthly Reporting to clients and SEO Manager on KPI’s and web analyticsStudy industry trends and changes in the search landscape.
This includes assessing impact of changes to our clients and developing strategies in response to industry updates.Help team develop and execute project plans that can be automated for scalabilityNew Business Account Audits & Presentations, Scoping and Upsell OpportunitiesIn-depth keyword & competitive research with an understanding of how to translate opportunities into action.Oversight of execution projects to ensure SEO best practices are being met.Analyze & interpret results for the clients with steps needed for continuous improvementWork with other members of the team to ensure the SEO strategy complements and amplifies all marketing initiativesCollaborating with the PPC team to share knowledge across departmentsEXPERIENCE:
1-2 years of experience in:Managing or evaluating SEO for websitesGoogle’s Webmaster Guidelines & how reality differs from themResearching Keywords (SEMRush)Google AnalyticsMicrosoft ExcelGoogle Search Console / Bing WebmastersGoogle BusinessREQUIRED SKILLS:Positive & motivated to growThe ability to self-manage time (remote) and adapt to changing environmentsGoogle Analytics Certification preferredBasic expertise in Microsoft Excel (pivot tables, vlookups)Highly organized with the ability to work on divergent brands and projectsStrong math and analytical skills