VP, Director Partnerships & TV
MRM McCann - Long Island City, New York, United States, 11101![MRM McCann](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at MRM McCann
Overview
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Overview
Make sure to read the full description below, and please apply immediately if you are confident you meet all the requirements.In this role you will set the vision for our go to market strategy and media partnerships and establish how they contribute to the broader media strategy for a diverse range of brands. You will lead a partnerships team to strategize and implement omni-channel media plans that deliver successful outcomes based on our clients' objectives.This role will also lead priority partnership negotiations across relevant media channels, including but not limited to developing the RFP documents, process and working with media partners to deliver proposals that meet the expectations of the overall media strategy/KPIs.This role is a perfect balance of strategy, partnership and investment, acting as the liaison between MRM Media and the entire media landscape.Your Impact
Lead investment partnerships and media activation across all media channels - CTV, Audio, Product Placement / Integrations, Site Direct Partnerships, Experiential / Events, OOHDevelop go to market strategies (as an agency and for individual clients)Anticipate relevant recommendations and industry POVs to contribute to our collective thought leadershipCollaborate with Planning and Data leaders to ensure investments and partnerships are strategically relevant and commercially viableLead the team in RFP process for all media partnerships and ensure successful campaign execution from start to finishEstablish and maintain highly productive, mutually beneficial, affable relationships with media community and clientsGuide regular maintenance tasks inclusive of media plan changes, programming details, billing, trafficking requests to aid team in prioritization to consistently deliver with excellenceBe intimately familiar with all major investments and partnerships ready to contribute to senior client conversationsLead marketplace assessment, industry trends leadership, broader marketing acumen and macroeconomic factors to establish clear investment strategyAct with high integrity to maintain strong, collaborative, productive working relationships across all internal / external teams and partners and sets good example for assistant levelYour Qualifications
15+ years of investment/media buying experienceHighly articulate and persuasive with ability to establish and defend a position with most senior leadership internally and externallyStrong commercial knowledge and business acumenPolished communication skills - written, verbal, presentedProactive, positive, solution oriented leaderA left and right brain thinker - a data powered strategistStrong understanding of media fundamentals, including media math, target audience development, and communication goalsProven leadership ability - managed a team of planners & supervisorsProven ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and resultsStrategic thinking ability with balanced analytical and creative approach to mediaPassion for the evolving media landscape, its potential and the ambition to lead withinFlexible, adaptable management style to suit the needs of diverse personalitiesAt MRM, Relationship is our middle name. We employ the most innovative talent in the industry to drive digital transformation for our clients' businesses and provide creative solutions to help brands grow meaningful relationships with people.MRM is a leading customer relationship agency that leverages the power of creativity, the beauty of data, and the magic of technology to help brands grow meaningful relationships with people.Do you excel when working in a team? Are you fascinated by the endless possibilities that technology brings to marketing? Are you ready to transform our world?If so, you will thrive in our culture based on the Important Things We Believe (I.T.W.B.s)Ideas power everythingWe're Better TogetherWe'll figure it outComplexity can be managedIt only counts if we deliverTechnology is magicMRM is a leader in Gartner Inc.'s annual "Magic Quadrant for Global Digital Marketing Agencies" report. Gartner Magic Quadrants are based on an exacting methodology where agencies stand out for their strategic services, including business strategy and digital business transformation skills. MRM is noted for its global vision and strategy, and its use of tools and analytics enabling clients to deliver a measurable business impact as the result of those strategies.WE LOVE OUR DIVERSE WORKPLACE! MRM IS AN EQUAL OPPORTUNITY EMPLOYER AND DOES NOT DISCRIMINATE ON THE BASIS OF RACE, COLOR, GENDER, RELIGION, AGE, SEXUAL ORIENTATION, NATIONAL OR ETHNIC ORIGIN, DISABILITY, MARITAL STATUS, VETERAN STATUS OR ANY OTHER OCCUPATIONALLY IRRELEVANT CRITERIA.
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