Marketing Analyst
TPI Global Solutions - Princeton
Work at TPI Global Solutions
Overview
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Overview
Title: Omni Channel Analyst
Job Type: Contract 12 Months
Location: Princeton Pike NJ Onsite/Hybrid: Hybrid 50%
Top Must Have's
Data Visualization Tools (Tableau, Power BI)
CRM, Web Analytics, Media reporting platforms
Marketing analytics, digital media reporting, pharma and/or healthcare
The Omnichannel Analyst supports the development, measurement, and optimization of omnichannel marketing strategies across HCP and patient audiences. The Analyst will focus on turning data into actionable insights, supporting segmentation strategies, and driving continuous improvements to the customer journey through data-driven decision-making. This individual will collaborate closely with brand teams, media partners, Business Insights & Technology (BIT), and content strategy teams to enable more personalized and effective customer engagement.