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Job description

The Marketing Coordinator has a pivotal role responsible for managing the marketing and communication efforts for two dynamic companies: Southeast Concrete Systems and CMR Partners. This role involves developing and executing strategies across multiple channels, including website management, targeted ads, data aggregation, social media, collateral creation, proposal responses, blogs, email campaigns, and more. The ideal candidate is a versatile and creative communicator with strong organizational skills and the ability to tailor messaging to diverse audiences.

Duties/ Responsibilities

Marketing Strategy and Execution:

· Develop and implement comprehensive marketing strategies that align with the goals of both companies.

· Manage and maintain websites, ensuring content is up to date, engaging, and optimized for SEO.

· Create and run targeted digital ad campaigns to generate leads and promote services.

· Design and produce high-quality collateral materials for digital and print use, including brochures, presentations, and other assets.

· Write and publish blog content to highlight company expertise and industry insights.

· Coordinate and execute email campaigns to engage audiences, promote services, and share updates.

· Collect and use data from industry organizations and other competitors to help direct business development efforts that align with company goals.

Social Media Management:

· Craft engaging content for social media platforms such as Facebook, Instagram and LinkedIn, focusing on project updates, team highlights, and industry trends and events.

· Monitor social media engagement and analyze metrics to inform future content strategies.

· Leverage photos and videos of projects, events, and team activities to enhance online presence.

· Use blog posts and white papers to drive traffic to our social media accounts and websites

Communication and Collaboration:

· Develop internal communications, including newsletters, all-employee emails, and updates about company events and milestones.

· Work with business development directors to strategize and execute targeted marketing campaigns.

· Support proposal creation and coordination to secure new business opportunities.

Campaign and Content Development:

· Design campaigns targeting sectors such as healthcare, education, hospitality, industrial, multisite, multifamily, carwash, federal, and disaster recovery.

· Refine content and messaging to highlight company expertise in project and program management.

Event and Conference Logistics:

· Coordinate logistics for conferences, including creating promotional swag, giveaway items, and handling registration and exhibition costs.

· Manage event planning and execution to ensure successful representation at industry events.

· Collaborate with teams to create impactful booth designs and marketing materials for exhibitions.

Required Skills/Abilities:

· Excellent verbal and written communication skills that may include public speaking and presentations.

· Excellent organizational skills and attention to detail.

· Excellent time management skills with a proven ability to meet deadlines.

· Strong analytical and problem-solving skills.

· Proficient with Microsoft Office Suite or related software.

· Proficient with Adobe Photoshop and other Adobe Suite software

EDUCATION, EXPERIENCE, AND KNOWLEDGE

· Bachelor's degree in Business, Marketing or related field; Master’s degree preferred but not required.

· At least three years of experience in the Architect, Engineering or Construction field (AEC) or five years’ experience in a related field.

WORKING CONDITIONS

Requires prolonged sitting, some bending, stooping and stretching. Requires eye-hand coordination and manual dexterity sufficient to operate a keyboard, photocopier, telephone, calculator and other office equipment. Requires normal range of hearing and eyesight to record, prepare and communicate appropriate reports. May need to climb stairs, ladders and/or scaffolding and lift up to 30 lbs. Will require some travel within assigned territory or area

EQUAL EMPLOYMENT OPPORTUNITY STATEMENT

Employees are protected under Federal law from discrimination.

We are an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

Drug Free Workplace

We are a Georgia Drug Free Workplace; all prospective employees are subject to successful completion of pre-employment drug screen.

COMPENSATION

SECS rewards its employees with competitive pay and benefits, an outstanding work/life balance, a first-class office environment, and a position that recognizes and rewards entrepreneurial spirit.

As part of our selection process, we ask all candidates to complete a personality profile survey with Culture Index. This is a survey, not a test; no passing or failing and no right or wrong answers. It generally takes 10-12 minutes of uninterrupted time to complete.

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