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Content Summary: Digital Media Buyer at Hartford, for Jobot Media Buyer - Digital, Traditional, Agency side This Jobot Job is hosted by: Joyce Courter Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume. Salary: $60,000 - $75,000 per year A bit about us: For over three decades, we have become a leading boutique media agency in the Northeast. Due to continued agency growth, we have an immediate need for a Media Buyer. Ideal candidates will have a strong background with digital media buying; traditional experience, is a plus! This is a full time, direct hire role. We are based in CT and in-office Tues/Wed/Thurs. Why join us? * Comprehensive Health (Medical, Dental, Vision) & Life Insurance * 401K & company match * Profit Sharing plan * Great career path opportunities within the agency Job Details Is your background a match? * 2+ years of digital media buying experience across all digital channels - programmatic, search, paid social (Facebook, LinkedIn, Instagram, TikTok, Snapchat, Twitter, Influencer), video, display, OTT/CTV, streaming audio, etc. * Bachelor’s degree or equivalent work experience * Understanding of ad operations, media reporting processes, and QA, including implementation of media platform pixels, UTMs, ad serving, and bidding platforms * Strong budget management skills: experience managing budgets and determining the best use of funds to meet specific goals * Analytical and strategic thinker who can translate campaign performance data into actionable insights and recommendations * Strong problem-solving skills * Excellent verbal communication, interpersonal, and organizational skills * Proficient in Excel, Word, PowerPoint, Teams, Outlook * Knowledge of Strata or Advantage Software a plus * Able to successfully pass a background check What will you be doing? * Collaborate with account managers to develop media strategies, building, negotiating, and implementing media plans & buys * Digital campaign strategy, development, implementation, and performance * Manage multiple digital campaigns and clients simultaneously, determining KPI’s and benchmarks * Execution, tracking, optimization, performance and reporting of digital campaigns and key metrics * Identify trends and insights and optimizes spend and performance * Build, foster and nurture strong, lasting relationships with client and internal team members * Work closely with media buyers & coordinators overseeing entire campaign implementation * Evaluate the success of digital strategies and campaigns and recommend optimizations pre and post campaign * Negotiate competitive rates and added value for all clients * Stay informed on current paid digital media trends, advances, and the continuous changes to the digital landscape * Analyze market requests and create detailed POV’s * Schedule, attend and participate in client, agency, and media vendor meetings as necessary, while keeping staff up to date on learnings * Participate in new business pitch development and presentations * Set up and maintain dashboards to show live campaign results and analytics to clients Interested in hearing more? Easy Apply now by clicking the "Apply" button.