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Immediate need for a talented Marketing Specialist . This is a 06+ Months Contract opportunity with long-term potential and is located in 200 Gibraltar Road, Horsham, PA & 800 Nicollet Mall, Minneapolis, MN(Hybrid) . Please review the job description below and contact me ASAP if you are interested.

Job ID:25-62382

Pay Range: $40 - $42.90/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan.

Key Responsibilities:

• Leads end-to-end paid media marketing initiatives for Bank Brand driving strategy, implementation, and optimization.
• Develops a holistic digital media strategy and manages cross functional team to execute against plans to reach success metrics.
• Manages relationship with internal and external stakeholders, aligning on digital account goals and strategies, and reporting performance. Strong communication and presentation skills are key.
• Analyze digital funnel performance to measure results and optimize funnel metrics.
• Lead ongoing management and optimization of paid search, programmatic, display, paid social, digital audio, video, native and more.
• Partner media agency to plan and coordinate strategy to achieve campaign goals and ensure all required tagging/tracking is completed accurately.
• Reviews risk data related to product line(s) and ensures risks are effectively monitored and managed.
• Ensures products meet state and federal regulatory requirements and coordinates legal review of all supporting collateral materials and documentation.
• Plans, develops, and manages project/product budget.

Key Requirements and Technology Experience:

• Skills-Paid media/paid channels, working with agencies, campaigns.
• Advanced understanding of digital marketing funnels
• Experience with multi-touch attribution models and the ability to report and communicate results.
• Management of digital campaigns in The Trade Desk, Display & Video 360, Search Ads 360, Facebook Business Manager, Pinterest, and/or similar platforms.
• Experience working with Crossmedia or a similar digital media agency.
• Excellent project management, leadership, and interpersonal skills.
• Advanced marketing and marketing research skills.
• Demonstrated knowledge of a competitive market.
• Excellent verbal and written communication skills.
• Excellent Excel and data manipulation skills.
• Strong financial and competitive analysis and computer skills.
• Strong presentation development and presenting skills.
• Bachelor's degree, or equivalent work experience.
• Three or more years of related work experience

Our client is a leading Banking Industry and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.

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