Product Manager, US Marketing - Advanced Surgical Instruments
Medtronic - Little Ferry, New Jersey, us, 07643![Medtronic](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
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Overview
The Ultrasonic Dissection Devices Product Manager, US Marketing is responsible for the sales growth and revenue objectives for the assigned area of responsibility, establishing and maintaining relationships with internal and external customers, as well as identifying and executing product marketing initiatives to drive future growth for the Medtronic Ultrasonic Dissection Devices portfolio within Advanced Surgical Technologies Product Marketing - part of the Surgical Portfolio.
A Day in the Life
Develops promotional strategies, sales support materials, educational aids, new channels, etc. to grow market share to ensure sales excellence.
Identifies, rationalizes, and executes on business opportunities through new and improved products and product applications, educational programs and customer services by focusing on key opinion leaders, customers, the sales force, and our distributor channels.
Works with various internal and external functions to market assigned products within the area of responsibility by providing marketing support. This includes, but is not limited to, identifying and developing strategic direction, assessing the market, forecasting, communicating product and competitive updates and inventory status, participating and planning conferences, launching new products/programs, creating collateral and navigating approval processes, and optimizing the channel.
Evaluates opportunities related to current and future needs by gathering customer feedback, monitoring procedural trends, evaluating competitive landscapes, reviewing complaints, monitoring prevalent complications and evaluating reimbursement in key procedural areas.
Supports product launch activities across Ultrasonic product line, as needed. This includes, but is not limited to, content creation, sales education programs, commercialization planning and execution, field communication and sales initiatives, presenting, and forecasting.
Develops and maintains ongoing relationships with internal and external customers. Includes interaction with the US salesforce and distributor teams, customer service, global marketing, marketing operations and communications, logistics, clinical affairs, legal, offer development and pricing, R&D, regulatory, quality, logistics, and various customers, such as surgeons, nurses, and hospital administration.
Travel approximately 25% (primarily domestic).
Must Have: Minimum Requirements
Bachelors degree required.
Minimum of 4 years of relevant experience marketing, market development or sales, or advanced degree with a minimum of 2 years.
Nice to Have
Degree in Marketing, Business, R&D.
MBA.
Medical Device experience.
Highly effective written and verbal communication skills.
Demonstrated prioritization and organizational skills.
Proficiency with a variety of personal computer software applications, including Microsoft Office, Veeva, and Workfront.
Strong understanding of medical marketing and the general hospital buying processes. Experience in product and/or procedural marketing within medical device industry highly preferred.
Proven skill in creating, writing, and analyzing business/marketing plans, objectives, and strategies.
Demonstrated ability to prepare and deliver product presentations and train employees and customers in applications and use of products.
Strong analytical skills to review and complete sales reports, analyze financial metrics, project sales forecasts, and quantify market segmentation models.
Demonstrated ability to establish and maintain strong working relationships with key customers and stakeholders.
Proven ability to work effectively as a team member and demonstrated ability to work with cross-functional teams including Quality, Regulatory, R&D, Legal, etc.
About Medtronic
Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.
Physical Job Requirements
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Medtronic Benefits And Compensation
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
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