Marketing Administrator Job at OTC DAIHEN, Inc. in Tipp City
OTC DAIHEN, Inc. - Tipp City, OH, United States, 45371
Work at OTC DAIHEN, Inc.
Overview
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Overview
Growing progressive robotic welding equipment supplier is seeking an experienced Marketing Administrator.
As a Marketing Administrator, you'll play a key role in driving our brand’s growth and developing innovative campaigns that engage our audience and increase customer loyalty. You will be responsible for administering the day-to-day operations of the Marketing Dept. including the implementation of marketing campaigns and ensuring that all marketing materials and communications are effective and on-brand. This is a hands-on, multifaceted role that involves the mix of administrative tasks and creative input.
Key Responsibilities:
- Assist in planning, coordinating, and executing marketing campaigns, events, and promotions.
- Responsible for daily updates to Social Media sites.
- Direct advertising initiatives
- Creation and distribution of all press releases.
- Manage marketing calendars, schedules, and ensure timely delivery of marketing assets.
- Maintain and update customer and prospect databases.
- Prepare and distribute marketing materials such as brochures, flyers, and presentations.
- Monitor and track marketing campaign performance and report on results.
- Work with external vendors, agencies, and partners for marketing projects.
- Coordinate/create all photography and videography.
- Assist with content creation for social media, website, and email marketing.
- Lead/coordinate organizing and managing trade shows, webinars, and other events, including on-site participation.
- Assisting with coordinating of HubSpot CRM program
- Assist with creation of online training resources for company initiative.
- Oversee selection/purchasing all promotional items including company apparel.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field (preferred).
- 3 - 5 years of experience in planning, developing and executing marketing strategies to promote a company’s products or services.
- Strong written and verbal communication skills.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Familiarity with marketing software (e.g., email marketing platforms, CRM systems) is a plus.
- Excellent communication, organizational and leadership skills and attention to detail.
- Photography and/or videography experience is a plus.
- Tradeshow experience.
- Ability to multitask and manage time effectively in a fast-paced environment.
- A creative and proactive mindset with a passion for marketing.
Company offers competitive salary, bonus opportunity, excellent benefits and great work environment!
Job Type: Full-time
Job location: Tipp City, Ohio
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Relocation assistance
- Tuition reimbursement
- Vision insurance