Director, OTC Sales & Marketing
Sun Pharmaceutical Industries, Inc. - New York, New York, us, 10261
Work at Sun Pharmaceutical Industries, Inc.
Overview
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Overview
Find out more about the daily tasks, overall responsibilities, and required experience for this opportunity by scrolling down now. Duties and responsibilities Oversee pricing strategy for quoting competitive bids on Annual RFPs and adapt to industry challenges; develop system for tracking pricing and product development initiatives that are in various stages of development. Prepare annual budget for Taro and Ohm Labs OTC divisions; manage monthly forecasting for OTC. Develop and manage the marketing budget for OTC projects. Manage the development and implementation of promotional tools that support the strategic plans for the Taro and Private Label OTC products. Manage the development and implementation of OTC sales and advertising programs including promotional accrual funds. Develop and implement OTC promotional pieces (Displays, Bonus Packs, etc.) to support specific category or customer programs. Participate in the assessment and implementation of OTC policies within the marketing mix (forecasting, pricing, distribution, etc.). Analyze syndicated OTC market data (when available) to understand how existing OTC products are performing and to identify new opportunities. Manage new item forecasting, pricing, and customer selection. Participate in the preparation of financial presentation and explanation of sales performance to senior management. Develop sales plan for generic wholesaler and in-house account (Genomma Labs). Develop low-cost manufacturing analysis to drive more competitive pricing in the market. Work closely with supply chain on compliance analysis to track actual customer demand to forecast estimates. Collaborate with Sales Team and Business Development to identify new market opportunities to support the organization’s pipeline development. Qualifications Bachelor’s degree in Marketing, Finance, Science, or related discipline. Minimum 5-8 years of generic marketing management experience. 3-5 years of marketing experience in the OTC pharmaceutical industry preferred. Strong data analytical skills and maintenance of database information. Proven organization, communication, and presentation skills. Advanced Excel skills. Strong ability to handle multiple assignments.
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