Senior Director Public Relations
Oatly AB - Anthony, Kansas, United States![Oatly AB](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Oatly AB
Overview
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Overview
often rarities in PR and business
are key to representing Oatly a new kind of company. Here are the things we want to hire you to do:
Develop creative and unexpected US communications activities that support and promote our overall strategic priorities across business consumer and industry media as well as help Oatly manage its brand reputation both proactively and reactively with media consumers partners and other external stakeholders Regularly identify relevant entry points for the brands voice within the broader cultural narrative including developing original thought leadership points of view Develop regular open partnerships with key executives and crossfunctional partners across the US organization (commercial corporate affairs creative product development) to fully understand the mechanics of the business and industry to be able to build strong narratives and points of view that can be amplified through communications channels Routinely collaborate with global counterparts across the communications and creative matrix to identify globally relevant PR narratives priorities and opportunities Implement communications strategy for varying Crisis & Issues topics
articulating the issue providing transparency to leadership and developing messaging and cadence to inform consumers partners suppliers accounts and media in a timely manner Identify and with the PR manager execute executive placement strategies including speaking engagements profiles Q&As to successfully position Oatly leadership as thought leaders in the food and sustainability industries Together with the PR manager develop and maintain strong open regular relationships with media and external partners. Directly engage with media and external partners on behalf of the brand; vet and screen relevant reactive opportunities with media partners and events Oversee the development of pitches and press releases for a wide range of business announcements product innovations and commercial partnerships Oversee the development of highquality written materials that convey Oatlys narrative including business and brand messaging Q&As (reactive and proactive) fact sheets presentations etc Contribute to interview and speaking prep for executives including the development of presentations talking points briefing documents and other written and visual materials Develop and manage the US PR budget Coach mentor and manage US direct report PR Manager Oversee external support agency strategy including US Public Relations and Marketing Product Placement agencies Here are the things we think you need:
10 years experience in corporate communications Bachelors degree with a focus on communications journalism or public relations (or other relevant subject) Demonstrated experience speaking with media key stakeholders and executives Experience working with senior leaders and executives placing their expertise and POV within relevant channels (conferences panels trend pieces and more) Ability to think critically and make informed decisions that drive toward our strategic goals yet flexible and open to change and new information Strong written and interpersonal communications inclusive of writing pitches press releases and headlines with creativity and originality in mind The personality to succeed in this role
curious friendly energetic flexible humble confident and trustworthy And heres another list of qualities we think make a good Oatly team member: You feel connected to our mission of encouraging health sustainability and transparency You are a selfstarter who doesnt need direct supervision to motivate you for success
we believe strongly in building a culture of individual accountability and ownership and need partners who can embrace that mentality You are ready to make your mark in a smaller growing brand leveraging your experience to deliver amazing results and build an outstanding company You have an entrepreneurial spirit in that youre comfortable with ambiguity and are energized by the process of building something lasting from the ground up You enjoy sharing your quirkiness and talents with your coworkers
Another bulleted list felt redundant so we wrote this long sentence with all the ways we sweeten the deal to work with us like providing flexible vacation for starters really great benefits and genuinely great coworkers who want to see the company and each other succeed and a startup vibe with an established company history. The salary for this role will be based on a variety of factors including but not limited to geographic location internal equity experience education specialty and training. Actual compensation is influenced by a wide array of factors including but not limited to skill set level of experience and specific location. Compensation may also include bonus commission or equity as applicable. Our good faith estimate for base salary is$160000. Our team is available to support you through the hiring process with reasonable accommodations to enable a barrierfree interview experience. We will maintain candidate privacy and confidentiality to enable an unbiased and equitable experience. If you need assistance applying for a role due to a disability or special need please contact
. Oatly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or veteran status.