SEO + Website Specialist
OnderLaw LLC - St Louis, Missouri, United States
Work at OnderLaw LLC
Overview
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Overview
We are seeking a talented and innovative
SEO Specialist
to join our growing and dynamic team. As an SEO Specialist, you will be responsible for optimizing our website to increase organic traffic and improve search engine rankings. This candidate will be responsible for supporting organic search efforts on a local and national level, monitoring rankings, working closely with the marketing department, and handling technical execution of SEO campaigns. Our ideal candidate must have an in-depth understanding of SEO strategies, knowledge of multiple analytic and tracking tools, and be able to increase the website's performance, metrics, and capabilities.
Duties and Responsibilities:
Conduct keyword research and analysis to guide content optimization
Optimize website content, meta tags, and on-page elements for improved SEO performance
Monitor and report on website traffic and performance using tools including Google Analytics
Implement technical SEO strategies to enhance site speed and user experience
Collaborate with content specialist to develop SEO-friendly content
Manage Google Search Console for website indexing and performance tracking
Utilize social media management for SEO benefits
Stay updated on industry trends and algorithm changes to adjust strategies accordingly
Manage and oversee all SEO implementation including on-page technical optimization, back/internal linking, and content creation across desktop and mobile
Conduct keyword research, competitive analysis, content optimization, meta-tag creation, link development and other SEO related activities
Work closely with marketing team to research, plan, and execute on various SEO strategies to improve overall metrics
Manage directory listings (Yelp, Google business profile, and all other appropriate listings)
Build weekly reports that summarize web performance for both local SEO and website search rankings, among other analytics
Utilize strong analytical ability to evaluate end-to-end client experience across multiple channels and client touch points
Identify trends and insights, and optimize webpages based on the insights
Instrument conversion points and optimize user funnels
Constantly and consistently evaluate emerging technologies. Provide insightful perspective for adoption of new strategies as needed
Qualifications:
Proven experience as an SEO Specialist or similar role (at least 3 years of experience)
Proficiency in E-commerce SEO strategies
Strong attention to detail and a proven ability to manage priorities are also essential
Deep understanding of CSS, metadata, and content management systems
Knowledge of search engines and their ranking factors and on top of all the latest SEO industry trends
Familiarity with conversion optimization techniques
Experience with SEM.
Excellent problem-solving skills and communication skills
Analytics skills such as web analytics (Google Analytics/Adobe), dashboarding tools (Data Studio/Tableau), data manipulation (Excel/SQL), SEO platforms (Ahrefs/SEMrush/Screaming Frog/Google Search Console), and project management tools
Ability to conduct in-depth research and analysis for SEO improvements
Familiarity with Google Search Console for monitoring website performance
This is an in-house salary position with opportunities for growth within our dynamic team. If you are passionate about SEO and have the skills to drive organic traffic, we encourage you to apply.