Senior Graphic Designer
Enthusiastautoholdings - Los Angeles, California, United States, 90079
Work at Enthusiastautoholdings
Overview
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Overview
Senior Graphic Designer
position for the EAH family of brands. This position will focus on delivering
creative and marketing support for Pelican Parts and Rennline . Position Summary The Senior Graphic Designer carries out branding, promotional campaigns, e-mail communications, and other efforts. This role collaborates with the Product team, Marketing, R&D, and other teams as needed to define requirements for creative efforts, manages special projects, and is responsible for on-time, quality delivery of design efforts, creative assets, and content. The position will create design assets for multiple brands, design & compose e-mails, evaluate and elevate quality, and recommend improvements. The ideal candidate is a car enthusiast (especially for Porsche) who can understand and represent what is compelling to like-minded car enthusiasts. They should also be able to leverage a deep working knowledge of design and continuous improvement principles to balance quality and drive efficiency and results. Responsibilities: Design, create, and execute/publish marketing and content emails for Pelican and Rennline Create visual text and imagery concepts using the Adobe Suite to communicate ideas that inspire, inform, and captivate consumers Generate compelling written content to effectively communicate products, promotions, brand, and stories to draw in new customers and engage current customers Continuously innovate on effective e-mail design, content, and visuals to achieve the best engagement and ROI Design for packaging, logos, events, imagery for print and digital uses, and other marketing assets as needed, with excellent attention to post-processing and preflight details. Transform statistical data into visual graphics and diagrams to create infographics Deliver assets and emails according to the planned schedule and cadence Speak in the voice of the brand, with an ability to personalize visual assets and written content by make/model Have a pulse on current Porsche/automotive news to integrate into content where relevant Work closely with marketing, catalog, and product development teams Collaborates with social, video, and photography teams Works closely with (potential to oversee) other graphic designers on the team Share content with our media partners, including topics, links to the site, and supporting assets Regularly update content blocks of automated campaigns Communicate with vendors to ensure we accurately portray their brands in features Assist with other Marketing programs and priorities as needed. Requirements Knowledge, Skills, and Abilities Must be a car enthusiast and can “talk the talk”- being a Porsche enthusiast is a huge plus, along with other automotive makes such as VW/Audi, BMW, and Mercedes Excellent verbal and written communication skills A strong attention to detail with an emphasis on grammar and spelling Ability to create engaging content from the point of view of a car enthusiast Proficiency in email marketing platforms such as Listrak, Klaviyo, and/or MailChimp, and other marketing automation tools (or ability to quickly gain familiarity with necessary platforms) Strong design sensibilities In-depth knowledge of Adobe Photoshop, InDesign, Illustrator, and Dreamweaver. Ability to understand and work with basic HTML code as needed. Knowledge of design techniques, tools, and principles: Coloring, spacing, typography, hierarchy Multimedia content development Creativity and originality Some automotive mechanical / DIY knowledge is a plus Bachelor’s Degree is a plus Please provide your design portfolio with your application What Success Looks Like: Creative assets drive increased engagement, leading to Pelican and Rennline meeting or exceeding revenue goals. Positive feedback from other team members on collaboration, attention to detail, and timely delivery of assets.
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