Director, Brand Creative Rover.com $158.5k - $210.8k/year ⋅ Seatt...
Savvy, Inc. - Seattle, Washington, us, 98127
Work at Savvy, Inc.
Overview
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Overview
Lead and inspire a high-performing creative team of copywriters, designers, and content experts, fostering a culture of innovation, collaboration, and continuous growth Serve as Brand steward of the brand expression that defines Rover's visual and verbal identity across all marketing channels, ensuring consistent and compelling storytelling Partner closely with cross-functional teams including UX, product marketing, lifecycle marketing, performance marketing, and PR to create integrated, impactful brand experiences that are customer-centric and brand accretive Manage and direct external agency relationships, ensuring creative work meets brand standards, business objectives, and maintains high-quality strategic and creative outputs Establish and track key performance metrics for brand marketing creative efforts, using data-driven insights to continuously refine and optimize creative strategies Drive the global brand narrative for Rover, adapting creative approaches to resonate with diverse markets while maintaining a cohesive brand identity Oversee the development of multi-channel marketing content, including digital, social, video, print, and emerging media platforms Collaborate with senior leadership to align creative strategies with overall business goals and contribute to long-term company growth initiatives Champion a customer-first approach in all creative work, ensuring that marketing content authentically reflects Rover's brand promise and connects emotionally with target audiences Required Skills:
Demonstrated track record of leading high-performing creative teams through strategic vision and inspirational leadership, with at least 15 years of progressive marketing and creative leadership experience Exceptional portfolio showcasing innovative brand storytelling across multiple channels, with proven ability to create memorable, emotionally resonant marketing campaigns Deep expertise in translating complex business strategies into compelling creative narratives that drive measurable customer engagement and business results Advanced proficiency in brand development, with the ability to craft and maintain a consistent, differentiated brand voice across diverse marketing platforms Strong data literacy and analytical skills, capable of using performance metrics to inform and evolve creative strategies Extensive experience managing and collaborating with cross-functional teams, including product, UX, marketing, and executive leadership Proven ability to develop and nurture creative talent, with a coaching and mentorship approach that elevates team performance Technical versatility across digital marketing channels, including social media, web, mobile, video, and emerging digital platforms Outstanding communication skills, with the ability to articulate creative concepts to both creative teams and non-creative stakeholders Strategic agency management experience, including selecting, directing, and optimizing relationships with external creative partners Expert-level understanding of brand positioning, market segmentation, and customer experience design Demonstrated success in developing global marketing strategies that can be localized for different markets and audiences Advanced creative problem-solving skills, with the ability to quickly adapt to changing market conditions and business priorities Comprehensive knowledge of current marketing technologies, design tools, and creative production workflows Entrepreneurial mindset with a track record of driving innovation and introducing breakthrough creative approaches in complex, fast-moving business environments Benefits Of Working At Rover.com
Competitive compensation 401k Long-term incentive plan with a performance-based cash payout Flexible PTO Competitive benefits package, including medical, dental, and vision insurance Commuter benefits Bring your dog to work (and unlimited puppy time) Doggy benefits, including $1000 toward adopting your first dog Stocked fridges, coffee, soda, and lots of treats (for humans and dogs) and free catered lunches semi-monthly Regular team activities performed in-person and virtually Compensation:
In the greater Seattle area the first-year salary range is $158,513 - $210,822 with a 15% bonus. Additionally, Rover offers a long-term incentive plan with a company performance-based cash payout and benefits to full-time employees The cash compensation offered for this role will be dependent on the candidate's experience, qualifications, skills and abilities as demonstrated in the interview and hiring process Rover is an equal opportunity employer committed to promoting a diverse, inclusive and inventive environment with the best employees. We’re driven by seeing our people succeed and grow, and we work to ensure everyone contributes to their fullest potential. We consider all qualified applicants without regard to age, race, color, ancestry, national origin, religion, disability, protected veteran status, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable laws, regulations and ordinances. We are committed to work with you to look for reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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