Growth Marketing Specialist, Google Apps & Display
Chime - San Francisco, California, United States, 94199![Chime](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Chime
Overview
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Overview
We are in search of an action-oriented Growth Media Specialist with an analytical background in Google App & Display to join our Growth Marketing team. This role is highly collaborative and will support critical functions across the organization including other channel marketing managers, analytics, data, creative, compliance. You will play a crucial role in improving performance and setting the standard for Google App & Display media strategy, optimizing campaigns to meet and exceed our goals.
The base salary offered for this role and level of experience will begin at $103,500 and up to $144,000. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience.
In this role, you can expect to
Own day-to-day strategy & tactical management of Google App & Display (Discovery, GDA, pMAX) campaigns, including bid, budget, creative, and campaign optimizationsConsistently drive high performance by monitoring campaign results and making quick and appropriate data-informed adjustmentsAggressively pursue opportunities that maximize the growth of your channels while minimizing CACOwn your quarterly/annual roadmap by balancing risks and safe bets to drive stepchange growthProvide accurate monthly/quarterly forecasts and regular pacing updatesCollaborate with internal partners and our Google Reps to uncover opportunities, support broader marketing efforts, and teach others what you have learned.Use complex data sources to identify and evaluate impactful opportunities for campaign growth and improvementDrive growth of products that significantly impact the financial lives of millions of people
To thrive in this role, you have
5+ years of experience in performance marketing, focused on Google App & Display campaigns in the B2C space at a brand or agencyProven track record of successfully scaling B2C Google App Campaigns across Android and iOS, meeting both spend and CAC targetsAn owner’s mindset - you don’t shy away from the hard stuff, and dig in to the gritty details to get to the bottom of problemsPassionate about data storytelling to drive insightful communication within a performance marketing team, and with analytics and creative partners.Strong understanding of digital marketing funnels, channels and KPIs like CTR, CVR, CPM, CPA, CAC and LTVDeep understanding of martech, especially mobile attribution partners (Appsflyer, Adjust, Branch, etc.)Experience with mobile first channels outside of Google (Meta, TikTok & Ad Networks)is a plus!
A Little About Us
At Chime, we believe that everyone can achieve financial progress. We’re passionate about developing solutions and services to empower people to succeed. Every day, we start with empathy for our members and stay motivated by our desire to support them in ways that make a meaningful difference.
We created Chime—a financial technology company, not a bank*-- founded on the premise that basic banking services should be helpful , transparent , and fair . Chime helps unlock the access and ability our members need to overcome the systemic barriers that block them from moving forward. By providing members with access to liquidity, rewards, and credit building, our easy-to-use tools and intuitive platforms give members the ability to have more control over their money and to take action toward achieving their financial ambitions.
So far, we’re well-loved by our members and proud to have helped millions of people unlock financial progress, whether they started a savings account, bought their first car or home, opened a business, or went to college. Every day, we’re inspired by our members’ dreams and successes, big and small.
We’re uniting everyday people to unlock their financial progress—will you join us?
Chime partners with The Bancorp Bank and Stride Bank, N.A., Members FDIC, that power the bank accounts used by Chime Members.
What We Offer
A thoughtful hybrid work policy that combines in-office days and trips to team and company-wide events depending on location to ensure you stay connected to your work and teammates, whether you’re local to one of our offices or remoteHybrid work perks, like UrbanSitter and Kinside for backup child, elder and/or pet care, as well as a subsidized commuter benefitCompetitive salary based on experience401k match plus great medical, dental, vision, life, and disability benefitsGenerous vacation policy and company-wide Take Care of Yourself Days???? 1% of your time off to support local community organizations of your choiceMental health support with therapy and coaching through Modern Health16 weeks of paid parental leave for all parents and an additional 6-8 weeks for birthing parentsAccess to Maven, a family planning tool, with up to $10k in reimbursement for egg freezing, fertility treatments, adoption, and more.In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress
We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.
We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Chime is proud to be an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, Cook County Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation, please let us know.
To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.#J-18808-Ljbffr