Product Marketing Manager Job at SUNMI in Atlanta
SUNMI - Atlanta, GA, US
Work at SUNMI
Overview
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Overview
At Sunmi, we are revolutionizing smart IoT devices and integrated cloud services to enable Business 4.0. Our mission is to build a fully interconnected world, enhancing business operations with innovative, intelligent solutions.
As Product Marketing Manager, you will drive the regional go-to-market strategy and support sales & partnerships with compelling product positioning, marketing initiatives, and competitive insights. This role is ideal for a strategic marketer who thrives in a fast-paced, global tech environment.
Key Responsibilities
• Sales Enablement & Brand Promotion
Equip the sales team with product expertise, marketing assets, and sales tools to drive customer engagement.
Represent Sunmi products & brand in customer and partner meetings, trade shows, and events.
• Market Research & Competitive Intelligence
Conduct market analysis (channels, competition, pricing, business models, trends).
Identify and qualify new business opportunities, contributing to strategic planning.
• Digital & Channel Marketing
Develop and execute regional marketing campaigns to increase Sunmi’s brand awareness.
Lead channel & partner marketing programs through targeted events, co-marketing, and strategic communication.
• Product Roadmap & GTM Strategy
Shape product positioning, value proposition, and Go-To-Market execution.
Drive product lifecycle management, from defining global requirements to launch, sales performance tracking, and End-of-Life (EOL) planning.
Identify opportunities for product improvement based on market feedback.
Qualifications & Skills
• 3 to 6 years of experience in product marketing or product management within technology, hardware, software, or cloud solutions.
• Experience in Retail, Hospitality, Mobility, Payments, Transportation, or Logistics is highly preferred.
• Strong digital marketing, storytelling, and communication skills (both verbal & written).
• Customer-centric, results-driven, and adaptable in a high-growth, entrepreneurial setting.
• Ability to work cross-functionally across global teams and lead regional GTM execution.
• Willingness to travel (25%+) for events, partner meetings, and sales engagements.