Digital Marketing Intern, Chartwells Higher Ed / Wingate Universi...
Compass Group - Wingate, North Carolina, United States, 28174![Compass Group](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Digital Marketing Intern
position.Address : 204 East Wilson Street Wingate, NC
Note: online applications accepted only.Schedule : To be determined based on class schedule and business needs.Pay Range:
$11.00 per hour.We Make Applying Easy!
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1338855
.The advertised program is a conversational recruiting assistant that helps you apply to jobs with Compass Group. Message frequency varies. Message and data rates may apply. Text STOP to opt out or HELP for help. Terms and conditions: http://olivia.paradox.ai/moSkgApplication Deadline: applications are accepted ongoing until all openings are filled for this position. If an applicant is declined due to the position being filled, they may still be considered for future opportunities and are always welcome to reapply.Join our campus team where you are valued and empowered to make a difference. Enjoy competitive wages, benefits, and perks like Instapay through the One @Work app. Our careers are filled with purpose and encourage learning, growth, and meaningful impact. Apply today!General Description:In this role, you will work directly with Chartwells Dining Services to support and promote Mobile Ordering adoption and usage. This will involve learning the product, understanding the needs of Dining Services and students, planning and implementing promotions, marketing mobile ordering to fellow students through social media and traditional channels. You will work with the Dining Services' Marketing contact on-campus to advertise your promotions through the school's marketing channels.As an advocate for Mobile Ordering, you will research opportunities to promote mobile ordering at events and through other on campus venues. You will also be expected to create content (social posts, videos, etc.) about Mobile Ordering - illustrating the benefits, demonstrating how to use it, encourage downloads/usage, etc. - which can be shared thru on-campus channels and with our Mobile Ordering providers for use in their own marketing channels. This is a wonderful opportunity for anyone interested in the field of marketing and promotions.Requirements:Excellent communication skills, written & verbalKnowledge of social media platformsGood interpersonal skillsGeneral interest and knowledge of marketing, with prior experience a plusFamiliarity with our mobile ordering productKnowledge of graphic design tools is a plusWell, connected on campus, you know where to go to make things happenJob Responsibilities:After being trained on the mobile ordering portal, become the go-to person on campus for managing the basics of the mobile ordering service
Work with Dining Services' marketing team on campus to encourage downloads of the app and trial/usage of mobile ordering.Create, publish, and manage inbox messages and push notifications (three basic campaigns will be provided)Add items to the mobile ordering menu as directed by Dining Services managerDesign and implement additional promotions within the standard mobile ordering module
Create a social media and promotional calendarPlan, organize and host mobile ordering eventsCreate marketing materials to support mobile ordering promotionsActs as a Transact Mobile and Starbucks Connect Mobile brand championSurvey students to gain marketing insights around mobile orderingAttend required meetings (admin, prof. development, networking, etc.)Create 1-2 short videos showing the simplicity and benefits of using mobile ordering, which can be used to promote the service.
Use hashtags as appropriate.
#SkipTheLine; #MobileOrderingMondays, create some additional ones!
Work with school contacts to post videos and relevant content on the schools' social media.Provide videos to Transact Mobile or Starbucks Connect Mobile who may reshares/reposts/use the video as content
Learning Objectives:Demonstrate awareness, understanding, and skills necessary to work in a diverse environment with moderate supervisionLearn how to create and implement a marketing planLearn how to leverage different communication platforms to effectively promote a product/brandLearn how to conduct market research and use it to improve communications and reach a larger audienceOur Commitment to Diversity and InclusionCompass Group is an equal opportunity employer. At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.
Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without a reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity.Applications are accepted on an ongoing basis.Chartwells Higher Ed maintains a drug-free workplace.Req ID:1338855Chartwells Higher Education