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Vice President of Digital Marketing Strategy About the Company A renowned commercial investment banking company with a strong international presence. Industry Financial Services Type Public Company Founded 1812 Employees 10,001+ Categories Wealth Management Credit Cards Banking Financial Services Banking & Mortgages Consulting & Professional Services Brokerage Business Finance Investment Banking Insurance Asset Management Financial Trading Blockchain Sustainability Regulatory Affairs About the Role We are seeking a dynamic VP of Digital Marketing Strategy to lead the transformation of our digital sales and acquisition efforts. In this critical role, you will manage the digital marketing capabilities vertical and drive the delivery of transformative sales initiatives. You'll collaborate closely with business partners to identify growth opportunities, work with technology teams to develop comprehensive product roadmaps, and infuse industry insights into our strategic direction. A strong emphasis on client-centricity and digital innovation is essential, as well as the ability to manage cross-functional teams effectively. The ideal candidate will possess 6-10 years of experience in financial services, marketing, or a related field, showcasing a solid track record of strategic leadership and execution. Expertise in digital marketing and analytics, along with experience in agile product development, is crucial. You should be adept at launching innovative digital products, streamlining processes, and managing our ongoing digital channels. A Bachelor’s degree is essential, while a Master’s degree is highly preferred. Candidates must demonstrate strong business acumen, analytical capabilities, and excellent communication skills. This role is integral to our marketing and franchise development team, specifically focusing on digital acquisitions and sales transformation. Hiring Manager Title SVP, Digital Marketing Capabilities and Innovation Travel Percent Less than 10% Functions Marketing Product Management