VP Marketing
The Product House - Springdale, Arkansas, United States, 72764Work at The Product House
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Overview
Make sure to apply with all the requested information, as laid out in the job overview below.Job Description:You’ll own strategy, and execution, and manage the results of all things in terms of Digital, Performance, Product and Account Marketing for the Americas. This is an important and high-visibility role in which you will create, develop and execute all aspects with respect to Marketing!Responsibilities:- This would include planning & creating lead-generating activities, deploying email marketing campaigns, creating brand awareness via SEO & plan social media creatives aligned to our brand voice.- You will be enabling and assisting the sales team to convert the leads.- You will work closely with the marketing lead and content team to ensure our company's goals are met.- Own the lead generation & revenue targets.- Own the growth & roadmap , including identification of growth levers and channels.- Formulate the strategy & Make data-driven decisions on allocation of marketing budgets, enabled by tracking CAC, ROI, and other key metrics.- Establish and manage channels for organic long-term growth (including SEO, emails, events, partnerships, etc.).- Design, execute, manage and evaluate marketing campaigns across channelsRequirements:- A great leader who can make a big impact and lead the growth of our business experience with at least 8+ years in a leadership role as a global marketing executive with a focus on Social media marketing, digital marketing, marketing research and analytics, customer marketing, brand, PR/AR. Past experience as Head of Marketing or VP Marketing, preferably with a growth-stage startup.- Have an understanding of media planning in the digital advertising space and client requirements.- Startup environment with no bureaucracy.- Lightning-fast promotion if you walk the talk - we don’t wait a year to promote the “one”.- Participate in monthly games to win cash prizes, goodies.- Get into the fastest growing industry of the decade - Cryptocurrency & Blockchain.- Work-life balance - 5 days a weekOther Details :The company is registered in Canada. It will be a full-time employment. You will be working shifts as per Indian Standard Time. Your salary will be paid to you in INR.
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